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Vision & Goal

Planet
  • Increased use of
    recycled material
  • Increased use of
    eco-conscious materials
    in packaging
  • Increased product
    energy efficiency
  • Improved product
    durability
  • Expansion of the collection
    and recycling of e-waste
People
  • Accessibility
    consideration for persons
    with visual, hearing and
    other physical
    intellectual
    disabilities
  • Accessibility
    consideration for
    situational disabilities

The BESPOKE AI Laundry Combo™
Journey
Before, During and After Your Use

Sourcing Materials for
Our Planet and People
Acrylonitrile Butadiene Styrene, containing 10% recycled resin,
is used for the cover door

Post Industrial Recycled, containing 20% recycled resin,
is used for the holder glass
Production Production with
Cleaner Energy
Transition to 100% renewable energy by 2027 with enhanced energy
efficiency in production

'Zero Waste to Landfill' Platinum Certification* obtained for all global
operations by 2025
* Resource diversion rate of 99.5% or higher. Issued by global safety certification organization
Underwriters Laboratories (UL)
Distribution Logistics Providing Paper
Packaging and Online Manuals
Use of Forest Stewardship Council ® (FSC)-certified packing paper

Reduced use of paper with help of QR codes and online manuals
Using Smart Features for Easy and
Efficient Use
Implemented Less Microfiber Cycle that can reduce* microplastics
released from clothing by 60%1)

Shorter laundry time made possible due to high energy efficiency
and less fabric damage through the Eco Bubble™ technology

Implemented AI Wash & Dry2) that personalizes fabric care by identifying
clothing type, weight and washing requirements for each cycle

Introduced Self Clean+ of tub and door frame
without tub cleaning detergent
* Reduction rates may vary by country and region
Recycling World-wide Used Appliance
Collection for Recycling
E-waste collection and recycling program implemented around the world

Plastic from e-waste recycled at our recycling center in Asan, Korea,
to make new products

* Based on WD25DB8995BZ

* Based on WD25DB8995BZ

Sourcing Materials for
Our Planet and People
Acrylonitrile Butadiene Styrene, containing 10% recycled resin, is used for the cover door

Post Industrial Recycled, containing 20% recycled resin, is used for the holder glass
Production Production with
Cleaner Energy
Transition to 100% renewable energy by 2027 with enhanced energy efficiency in production

'Zero Waste to Landfill' Platinum Certification* obtained for all global operations by 2025
* Resource diversion rate of 99.5% or higher. Issued by global safety certification organization Underwriters Laboratories (UL)
Distribution Logistics Providing Paper
Packaging and Online Manuals
Use of Forest Stewardship Council ® (FSC)-certified packing paper

Reduced use of paper with help of QR codes and online manuals
Using Smart Features for Easy and
Efficient Use
Implemented Less Microfiber Cycle that can reduce* microplastics released from clothing by 60%1)

Shorter laundry time made possible due to high energy efficiency and less fabric damage through the Eco Bubble™ technology

Implemented AI Wash & Dry2) that personalizes fabric care by identifying clothing type, weight and washing requirements for each cycle

Introduced Self Clean+ of tub and door frame without tub cleaning detergent
* Reduction rates may vary by country and region
Recycling World-wide Used Appliance
Collection for Recycling
E-waste collection and recycling program implemented around the world

Plastic from e-waste recycled at our recycling center in Asan, Korea, to make new products

Samsung Home Appliances for our Planet and People

Bring innovation with
Samsung Home Appliances
  • BESPOKE Refrigerator BESPOKE Refrigerator BESPOKE Refrigerator
  • BESPOKE AI Laundry Combo™ BESPOKE AI Laundry Combo™ BESPOKE AI Laundry Combo™
  • BESPOKE AI Dryer BESPOKE AI Dryer BESPOKE AI Dryer
  • BESPOKE AI WindFree™ Gallery BESPOKE AI WindFree™ Gallery BESPOKE AI WindFree™ Gallery

Awards and Certifications

  • ENERGY STAR® Emerging Technology Award (ETA)

    The U.S. Environmental Protection
    Agency (EPA) recognized Samsung
    Electronics’ induction as the winner of
    a 2021 ENERGY STAR® Emerging
    Technology Award (ETA). Becoming
    the first winner of the ETA in the
    induction category, we demonstrated
    our innovative high-efficiency energy
    technologies once again.
    In 2020, we received the same award
    in the refrigerator category for our
    refrigerators equipped with the
    Advanced Adaptive Digital Inverter
    Compressor.

  • Energy Winner of the Year

    At the 26th Energy Winners of the Year
    Awards hosted by Consumers Korea
    and sponsored by the Ministry of
    Trade, Industry and Energy, the
    Ministry of Environment and the Korea
    Energy Agency, the BESPOKE 4-Door
    refrigerator won the Grand Energy
    Prize for two consecutive years. In
    addition, the BESPOKE Dishwasher
    and the BESPOKE Wind-Free Air
    Conditioner WindowFit won the
    ‘Energy Saving Award’ and the
    BESPOKE Grande AI™ Washer, the
    BESPOKE Grande AI Dryer, and the
    BESPOKE Induction each won an
    ‘Energy Winner Award’.

  • Green Products of the Year

    The Korea Green Purchasing Network
    (KGPN), a not-for-profit civic group,
    recognized the BESPOKE Grande AI™
    Washer, the BESPOKE Grande AI Dryer,
    the BESPOKE Dishwasher, the
    BESPOKE Induction, the BESPOKE
    Convection Oven, the BESPOKE
    Qooker, the BESPOKE Hood, the
    BESPOKE WindFree™ 4-Way Air
    Conditioner, the BESPOKE WindFree™
    Air Conditioner, as 2023 Korea Green
    Products of the Year.

    Experts and consumers, including 22
    consumer and environmental groups
    and more than 500 consumers from
    across the country, evaluate the
    positive environmental impact of
    products and recognize the winners of
    the Green Products of the Year
    Awards.

The Carbon Trust
Certifications: Carbon
Footprint

The Carbon Trust certified the following
products as 'CO2 Measured' in accordance
with PAS 2050, a standard to assess carbon
emissions
throughout the product life cycle,
from production to disposal.
  1. [BESPOKE AI Combo: Less Microfiber Cycle]
    * Based on testing by the Ocean Wise Plastics Lab using a 2kg load of 100% polyester hoodies, comparing the Synthetics cycle on a Samsung conventional model 27" washing machine with Korean design and the Less Microfiber cycle. Results may vary depending on the actual clothes and usage conditions.
  2. [BESPOKE AI Combo: AI Wash & Dry]
    * Detection and sensing capabilities are based on our deep learning models trained using predefined set of data and may yield inaccurate or incorrect results. New datasets may be introduced to our learning models from time to time to enhance its accuracy
  3. [BESPOKE Refrigerator: Saving power consumption when using AI Energy Mode]
    * The test results are based on a comparison of the factory setting temperature when using AI Energy Mode and without using AI Energy Mode. Results may vary depending on the usage conditions and patterns.
    * The SmartThings App is available on Android and iOS devices.
    * A Wi-Fi connection and a Samsung account are required. You must use a same log-in account between the devices.
    * SmartThings will display a notification before activating the saving algorithm in both 'Maximum Mode' and 'Custom Mode'.
  4. [BESPOKE AI WindFree™ Gallery: Saving power consumption when using AI Energy Mode]
    * Test conditions: 35°C / 24°C (dry temperature / wet temperature, KS C 9306: air conditioner)
    * Installation conditions: 132 m3 of our housing environment laboratory
    * Test method: Comparison of power consumption according to whether or not AI Energy Mode is turned on in artificial intelligence comfort mode
    * Test model: AF**DX*****N
    * To use AI Energy Mode, require to download the SmartThings app and connect it to Wi-Fi in your home.
  5. [Less Microfiber Cycle]
    * Tested with 2kg load of 100% polyester hoodies, comparing Synthetics cycle on Samsung Conventional model WW4000T and the Less Microfiber™ Cycleon WW9400B. The results may be different depending on the clothes and environment. Tested at the Ocean Wise Plastics Lab.

News & Story