Unfold the future: Grace Ciao
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Unfold the future: Grace Ciao
Artist & Fashion Illustrator
It all happened by chance: one day as I was painting, I noticed that a rose on my desk was wilting. Wanting to preserve its beauty, I decided to give a new lease of life by pasting its petals onto the illustration which I happened to be working on. It turned out really well; to my surprise, it garnered an overwhelming response on social media which blew my mind!
Before all else, discovering and defining my beliefs and guiding principles as an artist is extremely important, as I use them to govern my attitude towards building a business that works for me.
As an artist, I think that stepping out of one’s comfort zone can’t be overstated. Taking that leap and giving up a stable job to support my passions in creative work had been both enlightening and fulfilling.
I used to live life the way everyone around me deemed acceptable: the schools I’ve gone to, the courses I’ve studied, the decisions I’ve made — I was always playing it safe just as my parents have expected me to. As I grew older, I learned not to chase after other people’s dreams and forge one for myself instead. When I live life on my own terms, I’m happier, healthier and more alive.
Success means setting my own goals, whether big or small, and doing my best to achieve them. Every small step made towards accomplishing that goal counts.
Always go beyond your limits.
My trusty phone—can’t live without it.
As a digital creative, technology definitely played a major part in shaping my world. With smartphones and mobile apps, the possibility of having a platform to showcase my work and networking beyond my own circle has broadened by a long shot.
I could do business with stakeholders and companies internationally, and connect with others from a different timezone with just a click of a button. Technology has been so ingrained into my life that I can’t quite imagine a life without the internet, social media, or e-commerce!
People are always looking for new ways to express themselves. I remember Tumblr and Twitter being really popular at one point, now people have moved on to use TikTok. To be honest it’s a platform that I haven’t really explored yet, but I probably should!
Definitely! It’s a common misconception that creatives aren’t cut out for business. On the contrary, I find that creatives have a rather unconventional approach when it comes to problem-solving. That being said, I know of some creatives who would rather work with a partner who can manage the business aspects of things while they focus on their creative work — it’s very much a personal preference.
I think it really depends on the nature of the industry and the key audience that they are targeting. For B2C companies, social media can definitely propel the brand to reach their key audiences (who tend to be more social-media savvy) a lot faster. On the other hand, B2B companies tend to place emphasis on other platforms when targeting their key audiences.
Stepping out of my comfort zone, exploring new things and making breakthroughs I didn’t think were possible.
To learn more about Grace, visit her website or follow her latest creations here.
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