Resources

Resources

The latest White Papers, Trend Reports, One Sheets, Videos and everything else you need to know.

The latest White Papers, Trend Reports, One Sheets, Videos and everything else you need to know.

Hy-Vee Partnership
ONE SHEET
Hy-Vee Partnership
Learn more about our in-store partnership to influence shopper behaviors within the moment of decision making.
Decoding FAST
WHITE PAPER
Decoding FAST
A comprehensive guide to the Free Ad-Supported Streaming Landscape
Driving Awareness for the Paramount+ App Rebrand
SUCCESS STORY
Driving Awareness for the Paramount+ App Rebrand
Paramount Global utilized Samsung’s device footprint and the Samsung DSP to attract new users to the newly rebranded Paramount+ app.
Driving Success for Mercedes’ New EV Launch
SUCCESS STORY
Driving Success for Mercedes’ New EV Launch
Generating awareness, reaching unique audiences and measuring web attribution for the launch of a new electric vehicle.
Helping a Leading Pharma Partner Pivot to CTV
SUCCESS STORY
Helping a Leading Pharma Partner Pivot to CTV
Samsung Ads helps Cancer Treatment Centers of America (CTCA) successfully pivot to Connected TV during COVID.
Samsung Ads at CES 2024
EVENT
Samsung Ads at CES 2024
Samsung Ads Touts Premium Content, New Innovations and Outcome-Focused Solutions for 2024.
Increasing Foot Traffic for Jersey Mike’s
SUCCESS STORY
Increasing Foot Traffic for Jersey Mike’s
Boosting foot traffic for a leading QSR brand.
Remote to Controller
SUCCESS STORY
Remote to Controller
Gamers Path to Purchase with Samsung DSP.
Driving Incremental Reach for a Leading CPG
SUCCESS STORY
Driving Incremental Reach for a Leading CPG
A popular CPG brand turned to Samsung to solve for incrementality to linear against their target in-market customer of diaper purchasers.
Increasing Live Sports Tune-in for a Top Streamer
SUCCESS STORY
Increasing Live Sports Tune-in for a Top Streamer
A leading app partner leveraged Samsung proprietary ACR data to target key audience segments, leading to a higher share of voice and increased lift rate for app opens.
Increasing App Engagement for a Leading Content Partner
SUCCESS STORY
Increasing App Engagement for a Leading Content Partner
Samsung Ads partnered with a leading Content Partner to reach undecided viewers in their discovery journey.
Raising Brand Awareness for Marriott Bonvoy
SUCCESS STORY
Raising Brand Awareness for Marriott Bonvoy
Increasing brand awareness and driving video views for Marriott’s “Travel by Design” branded content series.
Samsung Ads Partners with KERV Interactive
ARTICLE & NEWS
Samsung Ads Partners with KERV Interactive
New partnership brings actionable, shoppable ads to the Samsung Ads platform.
FIFA+ Comes to Samsung TV Plus
ARTICLE & NEWS
FIFA+ Comes to Samsung TV Plus
Samsung TV Plus expands its sports offering with FIFA+ as the FIFA Women’s World Cup 2023™ unfolds.
MM+M Podcast Featuring Samsung Ads' Ryan Wilson
ARTICLE & NEWS
MM+M Podcast Featuring Samsung Ads' Ryan Wilson
Tune in to this podcast episode featuring Samsung Ads’ Ryan Wilson and Justin Evans to learn more about future-proofing your ad strategy with CTV.
New Insights Report: Spotlight on Churn
WHITE PAPER
New Insights Report: Spotlight on Churn
In our new insights report, we share actionable insights for streaming apps to proactively mitigate churn and engage their key audience.
Playing is Believing: Celebrating One Year of Gaming Hub
ARTICLE & NEWS
Playing is Believing: Celebrating One Year of Gaming Hub
One year after its launch, Samsung Gaming Hub continues to wow gamers and expand access worldwide.
Streaming Index: Retention Rules
WHITE PAPER
Streaming Index: Retention Rules
An in-depth view into the streaming trends and viewer motivations that matter most.
Samsung TV Plus
ONE SHEET
Samsung TV Plus
The best of TV. All for free.
Gamers in the Age of Streaming
WHITE PAPER
Gamers in the Age of Streaming
This insightful white paper examines the opportunities surrounding gamers’ rapid shift to streaming.
Back to Basics
VIDEO
Back to Basics
We're going back to basics. Discover how Samsung Ads simplifies the entire media buying process.
More Opportunities
VIDEO
More Opportunities
Our unparalleled audience insights create deeper consumer connections that unlock more opportunities for your brand to engage audiences.
Ad Experiences
VIDEO
Ad Experiences
Learn more about our enhanced ad experiences designed to drive even more consumer discovery and engagement for your brand.
Helping Game Publishers Convert & Drive Results
SUCCESS STORY
Helping Game Publishers Convert & Drive Results
Leveling up game players with cross-platform insights and attributions.