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Pre-purchase check
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Delivery & returns
• Installation, collection and recycling available
• If you don’t love it, return it within 14 days
• Earn Samsung Rewards points on all orders
• Free delivery for Gold and Platinum Samsung Members -
What size TV should I choose?
Refer to our handy size guide to learn how to measure your space and pick the right TV
Features
key features
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Art Mode
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Matte Display
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Modern Frame Design with Bezel*
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QLED 4K Technology
The Frame
Your Art Gallery on TV
A glare-free* viewing experience
Matte Display
Tired of seeing distracting glare on your TV screen? The Frame's ground-breaking Matte Display overcomes this as it absorbs reflections - so even in bright light you'll have the best possible viewing experience. It also helps your TV look just like a picture frame, so you can enjoy art on a glare-free canvas*.
*Measured against Unified Glare Rating (UGR), certified as glare-free (reflection, discomfort and disability glare) by UL. **Measured to DCI-P3 standard, certified by VDE.
Designed to look just like a picture frame
Modern Frame Design
The Frame is a stunningly slim TV that you'll want to watch even when it's off. This elegantly minimal TV with tidy cables even hangs just like a picture frame, near flush to the wall, so it'll blend beautifully with your home.
*Customisable bezel sold separately.
Style The Frame, your way
Customisable Bezels*
Switch up the colour and style of The Frame TV with customisable bezel frames.* Designed to look just like the edges of a picture frame, it's never been easier to customise The Frame TV to work with your taste, space or simply the artwork on display.
*Customisable bezels each sold separately.
TV when it’s on. Art when it’s off.
Art Mode
Instead of turning into a black screen, The Frame transforms into a showcase of artwork and photography when it's turned off - now with lower energy consumption than before*. Plus, enjoy your favourite pieces for as long and as often as you like with no screen burn worries – guaranteed**.
*Based on an internal test. Only applicable to 55" and above. **Participants must register for the 10 year screen burn warranty within 90 days of purchase, T&Cs apply. ***Customisable bezel sold separately.
ART
Bring world-class galleries to your home
Samsung Art Store
With an Art Store subscription* you can curate your own personal art collection with a growing library of over 2,500 pieces of artwork from world renowned institutions. From beloved classics to stunning photography, Art Store gives you unlimited access to a vast collection of art pieces.
*Separate Art Store subscription and Samsung Account required to access full selection of artwork.**Art pieces in the Art Store are subject to change without prior notice. ***Customisable bezel sold separately.
Explore a specially curated complimentary collection of streaming art
Samsung Art Store - StreamsDive into the world of art and discover new favourites. With Art Store - Streams, you can explore a specially curated complimentary collection of artwork, streamed directly to your The Frame TV.
Enjoy artful colours, validated by PANTONE
PANTONE ValidatedMeet fully authentic colour expression, validated by PANTONE. The Frame reproduces rich colours and textures of your favourite artwork, with high colour fidelity. And with the Matte Display that reduces glare, you can enjoy an authentic art viewing experience.
My Photo
Frame your most treasured memories in a way that best compliments your home. It's easy to upload and exhibit your own photography or a new family portrait on your TV – simply send your photos to The Frame TV via your smartphone* or a USB flash drive.
*Internet connection, compatible Android or iOS device, SmartThings app and Samsung account required. Photos will be displayed at the original resolution.
The Frame shows a bright artwork to reflect the bright surrounding. Then The Frame shows the same artwork in dimmer light adjusted to fit the darker surrounding.
Brightness Sensor
The Brightness Sensor detects ambient light and automatically adjusts the screen’s brightness and colour tone to perfectly match the art piece on display.*
*Brightness sensor performance may vary depending on the ambient brightness level.
A woman packs her bag and leaves. The Frame, which was displaying an artwork, turns off once it sensed there was no one in the room.
Motion Sensor
When you’re in the room, the Motion Sensor detects your presence and automatically turns the TV to Art Mode, so you can enjoy art while you’re there. When you leave, it turns off into standby mode to save energy.
*Motion Sensor setting must be activated and only operates in Art Mode. Performance may vary depending on the lighting conditions.
Matte Canvas
Choose from different matting options to style up your art, making your piece look even more realistic. With Art Mode, you get 5 different types of layout styles and a palette of 16 different colours to find the perfect fit with your home.
DESIGN
Snap on. Style up.
Customisable Bezels* with Magnetic Design
It’s easy to swap the bezel whenever you fancy a change - all it takes is a snap to switch things up and refresh your everyday space. Change the look of the Frame quickly to complement your mood, space or simply the artwork on display.
*Customisable bezels each sold separately.
Flexible design that fits your space
Height Adjustable StandThe Frame is flexible enough to work with your home set-up too. Thanks to the adjustable TV stand design, simply set your TV at the height of your liking to make room for your soundbar.
A flush fit to the wall
Slim Fit Wall Mount
Effortlessly wall mount The Frame near flush to your wall using the Slim Fit Wall Mount, which comes in the box with the TV. And with the One-Near Invisible Cable you won’t have to worry about cable management as you can have just one cable for all your connections.
*Slim Fit TV Wall Mount, One Near-Invisible Connection (5m) and One Connect Box are included in-box (except for 32”). **The distance between the wall and TV may vary depending on the wall type and installation method. One Connect Box required for installation.Picture and Sound
Naturally bright and colourful picture
100% Colour Volume* with Quantum Dot
See everything you watch come to life with greater detail and realism. Quantum Dots boosts the brightness and transforms light into lifelike and accurate colour – validated by Pantone. The result? A naturally bright and colourful picture in over a billion cinematic colours.
*Measured to DCI-P3 standard, certified by VDE.
Smart Experience
Your favourite apps on the best-selling Samsung Smart TV*
Smart TV powered by Tizen**
Dive into a huge collection of 4K films, TV shows, and all your catch-up TV apps – including Netflix, BBC iPlayer, Disney+, Apple TV and NOW apps*** – all in one place. Not sure what to watch? Our easy-to-use and customisable Smart Hub platform gives you personalised recommendations.
*Samsung TV has been ranked No.1 selling TV Brand for 18 consecutive years by Omdia. **Samsung account required to access our network-based smart services and apps. ***Subscriptions required. Some apps may not be available at launch. 3rd party content providers may remove apps from the Smart TV platform or stop updating them at any time. ****Customisable bezel sold separately.
Control your smart home from your TV
SmartThings
From game consoles and smart lighting, to speakers and 1000s of smart devices, Samsung Smart TV gives you control at the touch of a button*. You can even monitor home cameras, or see who’s at the door from the comfort of your sofa. All to make your life easier, more secure, and more connected.
*Requires Samsung Account, SmartThings app, Internet connection, and SmartThings enabled devices.
- *Customisable bezels, Studio Stand, Music Frame and Soundbar sold separately. Wires not shown.
key features
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Music Frame Design -
Wide Sweet Spot -
Wireless Music Streaming -
Wireless Dolby Atmos
Music, beautifully framed
* Images are simulated and for illustration purposes only.
Music Frame Design
Designed to look just like a picture frame
Transform your space with our innovative speaker that's designed to look just like a picture frame - so you don't need to choose between aesthetics and great sound. Place it on the stand or mount it on the wall, you can choose the perfect placement for your space.
