12kg Bespoke AI™ Laundry Front-load Washer - AI Wash

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Up with the old, in with the new!

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Up with the old, in with the new! Up with the old, in with the new!
Up with the old, in with the new! Up with the old, in with the new!

12kg Bespoke AI™ Laundry Front-load Washer - AI Wash

WW12BB944DGBSA

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  • Bubbles are formed through the bubble holes within the washing machine’s drum. The bubble generation optimizes for each load* and is formed in different amounts depending on the type of textile. AI Ecobubble™ helps up to 70% energy saving**, up to 24% better soil removal** and up to 45.5% better fabric care***.
    AI BubbleWash™
  • The location of the Step 1: wash load, Step 2: water level, Step 3: fabric sensing, Step 4: soil level, and Step 5: detergent level sensors appears on the transparent washer in order. In Step 4 , AI changes the time depending on soil level and users can control it with SmartThings app.
    AI Wash
  • The powerful water is sprayed, bubbles are formed, and clothes are washed. The “50% time saving” text appears on the top of the washing machine.
    QuickDrive™

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Awards

Intelligent washing

Highlights

The clothes are in the drum with bubbles.

AI BubbleWash™

Enjoy more effective washing with AI BubbleWash™1

1) AI BubbleWash™ is only activated when specific courses are selected, including Cotton, Synthetics and AI Wash with loads less than 2kg.

Transparent drum in WW9400B. AI Wash operates in 5 steps.

AI Wash

Wash clothes thoroughly2, but gently with less water and detergent3.

2) Based on an AI-created algorithm. Actual results may vary depending on individual use.
3) AI Wash holds detergent for up to 1 month’s washing, based on the average of 4 loads per week. May vary depending on the washing load and settings.

The depth of the washer drum is increased to 600mm, so it can hold up to 11kg of laundry, even a large duvet.

QuickDrive™

When activated, QuickDrive™ reduces the washing time by 50%4 without compromising the cleaning performance.

4) Based on internal testing (in accordance with IEC 60456-2010) of the WW9400B Cotton cycle with QuickDrive™ option compared to Cotton cycle without QuickDrive™ option. Result: Wash time reduced by 57% (87 mins to 37 mins). Results may vary depending on the actual usage conditions.

Smart, gentle washing

AI BubbleWash™

Enjoy more effective washing with AI BubbleWash™5. It creates bubbles that remove 24%6 more soil even at low temperatures, while saving energy7 and ensuring 45.5% better fabric care8. It also detects the fabric type and optimises the amount of bubbles, washing time, temperature and spin speed.

5) AI BubbleWash™ is only activated when specific courses are selected, including Cotton, Synthetics and AI Wash with loads less than 2kg.
6) Based on the Performance Lab Test report by Springboard Engineering on EMPA strips, comparing a normal detergent solution and bubble technology without mechanical action. Individual results may vary.
7) Tested in accordance with IEC 60456-2010 / 4kg Wash Load / Super Eco Wash cold (WF80F5E5U4W) vs. Cotton 40°C without Eco Bubble (WF0702WKU). Individual results may vary.
8) Based on EMPA test of 9kg model(WF906U4SAGD, Synthetics), With or without Bubble. Individual results may vary.

Optimised cleaning

AI Wash

Wash clothes thoroughly9, but gently with less water and detergent10. AI Wash uses advanced sensing to detect the weight and softness of the fabric and continually monitor the level of soiling. It then intelligently optimises the water and detergent and the soaking, rinsing and spinning times.

The location of the Step 1: wash load, Step 2: water level, Step 3: fabric sensing, Step 4: soil level, and Step 5: detergent level sensors appears on the transparent washer in order. In Step 4 , AI changes the time depending on soil level and users can control it with SmartThings app. The location of the Step 1: wash load, Step 2: water level, Step 3: fabric sensing, Step 4: soil level, and Step 5: detergent level sensors appears on the transparent washer in order. In Step 4 , AI changes the time depending on soil level and users can control it with SmartThings app.

9) Based on an AI-created algorithm. Actual results may vary depending on individual use.
10) AI Wash holds detergent for up to 1 month’s washing, based on the average of 4 loads per week. May vary depending on the washing load and settings.

Up to 60% energy saving with AI Energy Mode*

SmartThings AI Energy Mode

Select a course that enables AI Energy Mode to help reduce your energy consumption by activating cool water instead of warm and extra cycle time. By using the SmartThings App** you can also easily monitor energy consumption for connected products and get your estimated electricity costs.

The AI ​​Energy Mode for Washer is activated by checking the mode button to 'On' and selecting the device you want to run on your smartphone. After the cycle, the cleaning is complete with AI Energy Mode which saves 397 Wh (70%) of energy. The AI ​​Energy Mode for Washer is activated by checking the mode button to 'On' and selecting the device you want to run on your smartphone. After the cycle, the cleaning is complete with AI Energy Mode which saves 397 Wh (70%) of energy.

*Tested on the WW12BB944DGB Samsung washing machine comparing results with AI Energy Mode turned on (0.37kWh) and off (0.95kWh). Tested with 5kg load on Cotton Cycle with dry powder detergent. Actual energy saving may vary, depending on variables including the wash cycle, type of detergent and laundry materials.
**Available via the SmartThings App on Android and iOS devices. A Wi Fi connection and a Samsung account are required. T&Cs apply.

50% less wash time

QuickDrive™

Spend less time washing. When activated, QuickDrive™ reduces the washing time by 50%14 without compromising the cleaning performance. Q-Bubble™ technology combines dynamic drum rotation with extra water shots to make abundant bubbles. So detergent penetrates faster and washes quickly and gently.

The powerful water is sprayed, bubbles are formed, and clothes are washed. The “50% time saving” text appears on the top of the washing machine. The powerful water is sprayed, bubbles are formed, and clothes are washed. The “50% time saving” text appears on the top of the washing machine.

14) Based on internal testing (in accordance with IEC 60456-2010) of the WW9400B Cotton cycle with QuickDrive™ option compared to Cotton cycle without QuickDrive™ option. Result: Wash time reduced by 57% (87 mins to 37 mins). Results may vary depending on the actual usage conditions.

Intelligent washing

AI Control

Wash laundry easily and effectively with AI Control. It personalises washing by remembering your habits, suggesting cycles15 and displaying timely information. The SmartThings App16 offers advice on cycles, planning and troubleshooting. And it selects the ideal drying course for a wash cycle17.

The AI washer’s control panel displays the Cycle suggestion, Habits learning, Informative display and guide. The AI washer’s control panel displays the Cycle suggestion, Habits learning, Informative display and guide.
The AI washer’s control panel displays the Cycle suggestion, Habits learning, Informative display and guide. The AI washer’s control panel displays the Cycle suggestion, Habits learning, Informative display and guide.

Intelligent washing

AI Control

Wash laundry easily and effectively with AI Control. It personalises washing by remembering your habits, suggesting cycles15 and displaying timely information. The SmartThings App16 offers advice on cycles, planning and troubleshooting. And it selects the ideal drying course for a wash cycle17.

  • 15) Messages with cycle suggestions are displayed on a smartphone App.
    16) Available on Android and iOS devices. A Wi-Fi connection and a Samsung account are required.
    17) Auto Cycle Link is only available when both the washer and dryer have AI Control and Wi-Fi connected.
  • 15) Messages with cycle suggestions are displayed on a smartphone App.
    16) Available on Android and iOS devices. A Wi-Fi connection and a Samsung account are required.
    17) Auto Cycle Link is only available when both the washer and dryer have AI Control and Wi-Fi connected.
Top view of the Auto Dispenser. Icons next describe automation, calibration, sensing and flexible use features. WW9400B notifies you when the detergent runs out. 1. Liquid Detergent and 2. Fabric Softener, Liquid Detergent prints on the dispenser are highlighted. Top view of the Auto Dispenser. Icons next describe automation, calibration, sensing and flexible use features. WW9400B notifies you when the detergent runs out. 1. Liquid Detergent and 2. Fabric Softener, Liquid Detergent prints on the dispenser are highlighted.

Optimised detergent

Auto Dispense

Get the best washing results* with less waste and effort. Auto Dispense automatically dispenses the right amount of detergent and fabric softener for each load. It has separate compartments for each, although both can be used for detergent, so there is no need to refill it after every wash**.

* Actual results may vary depending on individual use.** Auto Dispense holds detergent for up to 1 month’s washing, based on 2~3 washes per week (5kg load/standard usage). May vary depending on the washing load and settings.
The ‘Less Microfiber Cycle' course reduces microplastics by up to 54%. This is to prevent ocean pollution. The ‘Less Microfiber Cycle' course reduces microplastics by up to 54%. This is to prevent ocean pollution.

54% less microfiber18

Less Microfiber Cycle

Help to protect the environment by preventing clothes from shedding microplastics, which are discharged into the ocean. By optimising the motor’s revolution speed and washing intensiveness, the Less Microfiber cycle reduces the amount of microfiber released into the environment by up to 54%18<.

18) Based on testing by the Ocean Wise Plastics Lab using a 2kg load of 100% polyester hoodies, comparing the Synthetics cycle on a Samsung conventional model WW4000T and the Less Microfiber cycle on the WW7000B. Results may vary depending on the actual clothes and usage conditions.
Towels and doll is in the drum and washing takes 39 minutes with the powerful speed spray. Towels and doll is in the drum and washing takes 39 minutes with the powerful speed spray.

Wash in 39 minutes

Super Speed

Cut your daily laundry time and get clothes thoroughly clean. Super Speed washes a load in just 39 minutes19

Steam is dispersed inside the washing machine and soak clothes in the drum. Steam is dispersed inside the washing machine and soak clothes in the drum.

99.9% sanitisation of clothes²⁰

Hygiene Steam

Give clothes a deep and hygienic clean. Hygiene Steam releases steam from the bottom of the drum. It removes ingrained grime and 99.9% of bacteria²⁰ and inactivate allergens derived from house dust mites²¹. Hygiene Steam cycle reduce exposure house dust mite, cat, dog, grass pollen and fungi²².

19) Based on using Super Speed at the default settings with a 5kg load.
20) Based on the Intertek test report for the Hygiene steam course. Removes 99.9% of Staphylococcus aureus and Escherichia coli. Individual results may vary.
21) Based on the Intertek test report for the Hygiene steam course.
22) Based on The British Allergy Foundation (BAF) test report for the Hygiene Steam course, Allergy UK considers that this product will, in proper use, reduce exposure house dust mite, cat, dog, grass pollen and fungi.

The washer motor with digital inverter technology gives a 20-year warranty. The washer motor with digital inverter technology gives a 20-year warranty.

Made to last longer

Digital Inverter Technology

Enjoy superior efficiency and a long-lasting performance. Digital Inverter Technology utilises strong magnets for a quiet and powerful performance with enhanced energy efficiency. It also provides exceptional durability, backed-up by a warranty of 20 years on the motor.

Tempered Glass Door of washing machine with a view of the inside. The Icon shows strong and durability. Tempered Glass Door of washing machine with a view of the inside. The Icon shows strong and durability.

Look good for longer

Tempered Glass Door

Make sure your washing machine stays looking good for longer, even if its Tempered Glass Door is frequently opened and touched. The strong and durable tempered glass is less likely to break or scratch compared to a plastic door. It also provides an elegant look and makes it easy to see inside.

Personalised washing

SmartThings Home Life

Enjoy personalised, efficient and hassle-free washing using the SmartThings App23. By analysing your washing patterns24, ‘Clothing Care’ offers tailored cycle recommendations25 and tips. ‘Energy’ helps manage your energy use holistically. ‘Home Care’ keeps the washer in the optimal condition.

The SmartThings app helps Tailored care, Efficient energy use, Smart maintenance. Clothing Care displays AI recommendations for effortless laundry, Energy notifies best rates based on personal usage for powerful saving, Home Care helps easy upkeep the washing machine maintenance. The SmartThings app helps Tailored care, Efficient energy use, Smart maintenance. Clothing Care displays AI recommendations for effortless laundry, Energy notifies best rates based on personal usage for powerful saving, Home Care helps easy upkeep the washing machine maintenance.

23) Available on Android and iOS devices. A Wi-Fi connection and a Samsung account are required. 24) Stores user data, preferences and usage patterns to suggest the most useful options. 25) The user will be solely responsible for any consequence(s) that may result, including but not limited to any damage or harm caused by incorrect information provided by the user.

The washer drum is surrounded by clean water and water jets are cleaning the inside. Close-up image of a door gasket being cleaned.

Drum Clean +

Keep the door and inside of your washer hygienically clean. Drum Clean + removes dirt and 99.9% of odour-causing bacteria26 from the drum, without using detergent. A powerful water jet and fast spinning also remove grime from around the door gasket. And it notifies you when it needs cleaning27.

26) Eliminates 99.9% of bacteria (Pseudomonas Aeruginosa) from the inside of the washer and removes dirt from the rubber gasket. Based on testing witnessed by Intertek of the Drum Clean + cycle.
27) Provides a notification after every 40 cycles.

The Stay clean drawer opens. Light glitter and reveals a clean inside view.

Stay clean drawer

Stop wasting detergent and avoid the tedious task of cleaning the detergent drawer. The StayClean Drawer ensures that more of the detergent is washed away with a specially designed water flushing system. So there is less unsightly soap residue and the tray stays cleaner and more hygienic.

Intensive cleaning removes any kinds of tough stains and bacteria in the most effective ways. Clothes with specks of dirt and stains are soaked in bubbles and become loosen easily.

Bubble Soak

Get clothes spotlessly clean, even if they are really dirty. The Bubble Soak function helps remove a wide variety of stubborn stains, like tea, wine, make-up and grass. Clothes are thoroughly soaked in active bubbles, so dirt and stains are loosened and can be removed more effectively28.

28) Tested in accordance with IEC 60456 5th edition / 8kg Wash Load / Bubble Soak Wash vs. Cotton 40/60°C, Synthetic 60°C, and Denim 40°C without Bubble Soak.

How to measure

Specifications

  • Washing Capacity 12.0 kg
  • Bubble technology Bubble technology
  • VRT VRT+
  • Physical specification 600 x 850 x 695 mm
  • Full Depth Including Protruding Part 725 mm
  • Net Weight 80 kg
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User manual & Downloads
  • User Manual (WM)
    ENGLISH
    Download
  • Quick Guide (SmartControl)
    ENGLISH, VIETNAMESE
    Download
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