Free delivery and installation for all items above 50 inch and with 0% interest with Arab bank and Etihad bank for all orders.
Free delivery and installation for all items above 50 inch and with 0% interest with Arab bank and Etihad bank for all orders.

Free delivery and installation for all items above 50 inch and with 0% interest with Arab bank and Etihad bank for all orders.

55" The Serif (2022)

QA55LS01BAUXTW

Choose your color

Color :

Choose your size

55" The Serif (2022)
Cloud White 55"

{{item.name}}

{{item.summaryPrice}}

{{price.priceWrapper.info.totalPrice}} {{price.priceWrapper.info.vatText}}

{{price.priceWrapper.info.orignalPriceAddText}}

{{price.priceWrapper.info.lowestWasPricetext}}

{{price.priceWrapper.info.orignalPrice}} {{price.priceWrapper.info.savePrice}}

{{price.priceWrapper.info.walkoutQtyText}}

{{price.priceWrapper.info.homeDeliveryQtyText}}

{{price.priceWrapper.info.salesPitch}}

{{price.priceWrapper.info.text}}

{{price.priceWrapper.info.text2}}

{{price.priceWrapper.info.text3}}

{{price.priceWrapper.info.shippingOrBack}}

{{upgrade.title}}

{{upgrade.learnMoreCta.text}}

{{upgrade.description}}

{{upgradeResult.displayModelName}}

{{upgradeResult.discountText1}}

{{upgradeResult.description1}}

{{upgradeResult.description2}}

{{offerFinance.title}}

{{offerFinance.learnMoreCta.text}}

{{offerFinance.description}}

{{galaxyForever.title}}

{{galaxyForever.learnMoreCta.text}}

{{galaxyForever.description}}

{{galaxyForeverResult.displayModelName}}

{{galaxyForeverResult.discountText1}}

{{galaxyForeverResult.description1}}

{{galaxyForeverResult.description2}}

Choose your color

Customizable bezels sold separately

Choose your skin color

Customizable skin sold separately

  • {{item.name}}

    Out Of Stock

Mordern type

  • {{item.name}}

    Out Of Stock

Beveled type

  • {{item.name}}

    Out Of Stock

Skin color

  • {{item.name}}

    Out Of Stock

{{shippingOrBack.shippingOrBack}}
{{deliveryMessage.deliveryMessage}}

{{tradeIn.title}}

{{tradeIn.learnMoreCta.text}}

{{tradeIn.description}}

{{tradeInResult.displayModelName}}

{{tradeInResult.discountText1}}

{{tradeInResult.discountText2}}

{{tradeInResult.discountText3}}

{{tradeInResult.discountText4}}

{{tradeInResult.discountText5}}

{{tradeInResult.discountText6}}

{{tradeInResult.specialDiscountText}}

{{tradeInResult.description}}

{{tradeInResult.contentText}}

Dealer stock quantity

You can check the stock quantity for each region

Please select city

Only {0} left in stock.

Sorry, this product is not currently available in selected city.

{{assuredBuyBack.title}}

{{newAssuredBuyBack.title}}

{{newAssuredBuyBack.learnMoreCta.text}}

{{newAssuredBuyBack.description}}

Please select Samsung Assured Buyback or no coverage

{{care.title}}

{{care.learnMoreCta.text}}

{{care.description}}

  • {{item.specialText}}

{{warranty.title}}

{{warranty.learnMoreCta.text}}

{{warranty.description}}

{{warrantyResult.displayModelName}}

{{warrantyResult.discountText1}}

{{warrantyResult.description1}}

{{warrantyVd.description}}

{{warrantyVdResult.title}}

{{warrantyVdResult.priceDisplay}}

{{delivery.headline}}

{{delivery.errorMessage}}

Apply

{{deliveryResult.priorityText}}

{{deliveryResult.mainText}}

{{deliveryResult.subText}}
Standard installation charges may apply.Click here for more details.

{{deliveryResult.decText}}

{{item.disclaimer}}

{{tariffOption.headline}}

Learn more

{{tariffOption.description}}

{{tariffOptionResult.displayModelName}}

{{tariffOptionResult.discountText1}}

{{tariffOptionResult.description1}}

{{tariffOptionResult.description2}}

{{tariffOptionResult.description}}

{{tariffOptionResult.price}}

{{tariffOptionResult.disclaimer}}

{{embedAddon.title}}

{{embedAddon.description}}

  • {{item.imgAlt}} {{item.imgAlt}}
    {{item.iconTitle}}

    {{item.name}}

    {{item.modelCode}}

    {{item.description}}

    {{item.finalPrice}}

    {{item.originalPrice}} {{item.savePrice}} Out Of Stock
  • {{item.imgAlt}} {{item.imgAlt}}
    {{item.iconTitle}}

    {{item.name}}

    {{item.description}}

    • {{item.dotList1}}
    • {{item.dotList2}}
    • {{item.dotList3}}

    {{item.finalPrice}}

    {{item.originalPrice}} {{item.savePrice}} Out Of Stock
{{offerItem.title}}

{{offerItem.offerText}}

{{bundle.imgAttr.alt}} {{bundle.imgAttr.alt}}
{{bundle.title}}
{{bundle.price.original}} {{bundle.price.save}} {{bundle.price.now}}
{{bogo.item.headline}}

{{decmain.text}}

{{bogo.item.description.sub}}

{{bogo.item.description.date}}

{{bogo.item.price.original}} {{bogo.item.price.save}} {{bogo.item.price.now}}
{{gift.item.headline}}

{{decmain.text}}

{{gift.item.description.date}}

{{combo.item.headline}}

{{decmain.text}}

{{combo.item.description.date}}

{{delightDelivery.item.imgAttr.alt}} {{delightDelivery.item.imgAttr.alt}}
{{delightDelivery.item.headline}}

{{decmain.text}}

{{finance.item.iconAttr.alt}} {{finance.item.iconAttr.alt}}
{{finance.item.description.text}}
{{finance.item.emiText}}
{{message.item.iconAttr.alt}} {{message.item.iconAttr.alt}}

{{decmain.text}}

{{offer.headline}}

Features

Unconditionally Beautiful

Designed for every place, at every moment, from every angle

Unconditionally Beautiful

Designed for every place, at every moment, from every angle

  • * Actual product may differ from image shown. Please see our product gallery.

Top 4 Features

360 All round design icon

360 All round design

Beautiful from every angle

Matte Display icon

Matte Display

Enjoy what's on, not the reflections

Detachable Stand icon

Detachable Stand

Beautiful anywhere, on the shelf or on the floor.

QLED Technology icon

QLED Technology

Bring more than a billion colors to life

Your home, unlimited possibility

360 All Round Design

Enjoy the view of your TV from all angles—and we don’t just mean the display. The Serif looks beautiful from front to back, side to side, and can decorate just about anywhere you put it. Let The Serif elegantly symphonize with your space.

The Serif is mounted on a stand. Then The Serif is placed on a table without the stand. Then the backside of The Serif, which is mounted on a stand, is on display demonstrating its 360 All Around Design. The Serif is mounted on a stand. Then The Serif is placed on a table without the stand. Then the backside of The Serif, which is mounted on a stand, is on display demonstrating its 360 All Around Design.

Minimal glare, maximum joy

Matte Display

The Matte Display drastically reduces light reflections on The Serif so you can fully enjoy what you're watching.

Conventional display has light reflections while Matte Display does not. Glare Free logo with Reflection Glare UGR<10, Discomfort Glare UGR<22, Disability Glare UGR<34 is also on display. Conventional display has light reflections while Matte Display does not. Glare Free logo with Reflection Glare UGR<10, Discomfort Glare UGR<22, Disability Glare UGR<34 is also on display.

Beautiful in every place

Detachable stand

Place The Serif literally anywhere in the room. The Detachable Stand gives you the option to remove the legs and move it around from room to room, making it all the more versatile.

See the world in QLED Technology

100% Color Volume & HDR 10+

Samsung's Quantum Dot technology uses nano-sized Quantum Dots to produce 100% Color Volume to give you realistic visuals even if the scene may be overly bright or dark. HDR 10+ analyzes each scene frame by frame to adjust the brightness level for optimal portrayal.

* QLED have received verification from world-class testing and certification association, Verband Deutscher Elektrotechniker (VDE), for its ability to produce 100 percent color volume.
** QLED : Samsung QLED is Quantum dot based TV.
*** 100% color volume measured to DCI-P3 standard, certified by VDE.
**** Compatibility with all HDR content is not guaranteed.
***** The range of HDR claims luminance based on internal testing standards and is subject to change according to viewing environment or specific conditions.

Serif Design

By Ronan & Erwan Bouroullec

'I' Shape Design

The iconic "I" shape of The Serif, designed by Ronan & Erwan Bouroullec, turns it into a statement piece in a way that no other TV can.

Unique inspiration for your space

Ronan & Erwan Bouroullec Design

The Serif is more than a TV. The Serif blends harmoniously with spaces and home interiors.

Aesthetically beautiful color

Two Colors

Here are two colors that really pop. Cotton Blue carries the natural vibe of The Serif, and Cloud White is always popular. Now this is how you complete your home interior.

* The product color may vary by region.

Ambient Mode

Enjoy every moment with The Serif

Ambient Mode+

Instead of keeping The Serif blank and black when it's switched off, do more with your TV like displaying the day's weather, headlines, your pictures and more.

Exclusive patterns

Created by Ronan & Erwan Bouroullec

The Bouroullec's exclusive patterns in Ambient Mode were inspired by the natural world around us such as a beautiful leaf and a textured fabric.

Match your home vibe

Various options

Smart

The smart way to access your favorite content

Smart Hub

Discover your favorite movies, TV shows, games and ambient screens all in one place.

* Smart services and GUI (Graphic User Interface) may vary by model, region, language.
** Some services are available to watch after registration and subscription.

Mirror your mobile device

Mobile Mirroring

Stream content straight from your phone, with SmartThings app for Android and iOS, or AirPlay for Apple devices.

* This service only works when TV and mobile are turned on.
** Requires installation of the SmartThings app.
*** Apple and AirPlay are trademarks of Apple Inc., registered in the U.S. and other countries. AirPlay requires iOS 12.3 or later, or macOS 10.14.5 or later.
**** Apple AirPlay may not be supported depending on the model or geographical area.

Just tap to mirror

Tap View

Whatever you were watching on your mobile device can be placed on your TV screen with just a quick tap on The Serif.

* This service only works when TV and mobile are turned on.
** Tap View is available on Samsung Galaxy devices with Android OS 8.1 and higher.

Split your screen and do more

Multi View

Watch what's on your TV and your mobile on the same screen at the same time. Simply add up contents to watch simultaneously and make your own combination of screens.

* Supports Android OS and iOS based smartphone.

Usability

Simple connectivity

NFC on TV

When you need some music, just place your mobile device on top of The Serif. Now you can stream music from your mobile on The Serif.

* Compatible devices only.

Get answers on The Serif

Multiple Voice Assistants

Choose your favorite voice assistant out of Samsung Bixby or Amazon Alexa to find and control entertainment, your home and more.

* Bixby voice commands recognize English (US/UK/IN), French, Spanish, German, Italian, Portuguese(BR), Chinese (in China mainland only) and Korean. Not all accents, dialects and expressions recognized.
** Amazon, Alexa and all related marks are trademarks of Amazon.com, Inc. or its affiliates.

Easier control, greener future

SolarCell Remote

Say goodbye to disposable batteries with the SolarCell remote that charges with sunlight and indoor lights.

*To charge the remote using solar energy, place the TV remote down with the solar panel facing up. It can be positioned in your living room while the lights are turned on, or near a window to absorb natural sunlight.
**In case the remote's battery is depleted, you can charge it using a USB-C cable. To check the remaining battery level of the remote control, refer to the TV Menu (Settings > General Settings > Power & Energy Saving > Available Remote Battery).
***The design and button layout of the SolarCell remote may vary depending on the region.

Specifications

  • Product

    QLED

  • Series

    LS

  • Screen Size

    55"

  • Set Weight with Stand

    27.2 kg

  • QLED

  • LS

  • Screen Size

    55"

  • Refresh Rate

    100Hz

  • Resolution

    3,840 x 2,160

  • Anti Reflection

    Matte Display

  • Picture Engine

    Quantum Processor 4K

  • One Billion Color

    Yes

  • PQI (Picture Quality Index)

    3300

  • HDR (High Dynamic Range)

    Quantum HDR

  • HDR 10+

    Yes (ADAPTIVE/ GAMING)

  • AI Upscale

    Yes

  • HLG (Hybrid Log Gamma)

    Yes

  • Contrast

    Mega Contrast

  • Color

    100% Colour Volume with Quantum Dot

  • Micro Dimming

    Supreme UHD Dimming

  • Brightness/Color Detection

    Brigtness Detection

  • Contrast Enhancer

    Real Depth Enhancer

  • Auto Motion Plus

    Yes

  • Film Mode

    Yes

  • Clear Motion

    LED Clear Motion

  • Noise Reduction

    Yes

  • Smart Calibration

    Basic

  • Filmmaker Mode (FMM)

    Yes

  • Dolby Digital Plus

    MS12 2ch

  • Active Voice Amplifier

    Yes

  • Adaptive Sound

    Adaptive Sound+

  • Object Tracking Sound

    OTS Lite

  • Sound Output (RMS)

    40W

  • Speaker Type

    4CH

  • Multiroom Link

    Yes

  • Bluetooth Audio

    Yes

  • Dual Audio Support (Bluetooth)

    Yes

  • Samsung SMART TV

    Smart

  • Operating System

    Tizen™

  • Bixby

    US English, UK English, India English, Korean, French, German, Italian, Spanish, BR Portuguese (features vary by language)

  • Web Browser

    Yes

  • SmartThings App Support

    Yes

  • SmartThings

    Yes

  • Media Home

    Yes

  • TV to Mobile - Mirroring

    Yes

  • Mobile to TV - Mirroring, DLNA

    Yes

  • NFC on TV

    Yes (Sound Mirroring)

  • TV Initiate Mirroring

    Yes

  • Tap View

    Yes

  • SmartThings Hub

    Yes

  • Multi-View

    upto 2 videos

  • Sound Wall

    Yes

  • Mobile Camera Support

    Yes

  • 360 Video Player

    Yes

  • Easy Setup

    Yes

  • App Casting

    Yes

  • Bluetooth Low Energy

    Yes

  • WiFi Direct

    Yes

  • TV Sound to Mobile

    Yes

  • Sound Mirroring

    Yes

  • Ambient Mode

    Ambient Mode+

  • Wireless Dex

    Yes

  • Cloud Service

    Microsoft 365

  • Auto Game Mode (ALLM)

    Yes

  • Game Motion Plus

    Yes

  • Dynamic Black EQ

    Yes

  • Surround Sound

    Yes

  • Super Ultra Wide Game View

    Yes

  • Mini Map Zoom

    Yes

  • FreeSync

    FreeSync Premium Pro

  • HGiG

    Yes

  • Digital Broadcasting

    DVB-T2CS2

  • Analog Tuner

    Yes

  • HDMI

    4

  • USB

    2

  • HDMI (High Frame Rate)

    4K 120Hz (for HDMI 1/2/3/4)

  • Digital Audio Out (Optical)

    1

  • RF In (Terrestrial / Cable input / Satellite input)

    1/1(Common Use for Terrestrial)/1

  • HDMI A / Return Ch. Support

    Yes

  • eARC

    Yes (HDMI 3)

  • HDMI Quick Switch

    Yes

  • Wi-Fi

    Yes (WiFi5)

  • Bluetooth

    Yes (BT5.2)

  • Anynet+ (HDMI-CEC)

    Yes

  • Design

    Serif Design

  • Bezel Type

    VNB

  • Slim Type

    Normal

  • Front Color

    Cloud White

  • Stand Type

    Metal Floor Stand

  • Stand Color

    Black

  • Auto Channel Search

    Yes

  • Caption (Subtitle)

    Yes

  • Connect Share™ (HDD)

    Yes

  • ConnectShare™ (USB 2.0)

    Yes

  • EPG

    Yes

  • Extended PVR

    Yes

  • IP Control

    Yes

  • OSD Language

    Local Languages

  • BT HID Built-in

    Yes

  • USB HID Support

    Yes

  • Teletext (TTX)

    Yes

  • Time Shift

    Yes

  • IPv6 Support

    Yes

  • MBR Support

    Yes

  • Accessibillity - Voice Guide

    UK English, France French

  • Accessibility - Learn TV Remote / Learn Menu Screen

    UAE: UK English, French / AFR: UK English, French, Portuguese / Egypt,Libya: UK English, French, Spanish

  • Accessibility - Others

    Enlarge / High Contrast / Multi-output Audio / SeeColors / Color Inversion / Grayscale / Sign Language Zoom / Slow Button Repeat / Graphic Zoom / Picture Off

  • Eco Sensor

    Yes

  • Power Supply

    AC100-240V 50/60Hz

  • Power Consumption (Max)

    165 W

  • Energy Efficiency

    B

  • Power Consumption (Stand-by)

    0.50 W

  • Power Consumption (Typical)

    116 W

  • Yearly Power Consumption (EU standard)

    169 kWh

  • Auto Power Off

    Yes

  • Auto Power Saving

    Yes

  • Package Size (WxHxD)

    1403 x 894 x 308 mm

  • Set Size with Stand (WxHxD)

    1254.9 x 1237.4 x 482.8 mm

  • Set Size without Stand (WxHxD)

    1254.9 x 748.3 x 221 mm

  • Stand (Basic) (WxD)

    1051.0 x 482.8 mm

  • Package Weight

    34.9 kg

  • Set Weight with Stand

    27.2 kg

  • Set weight without Stand

    26.1 kg

  • Remote Controller Model

    TM2281E

  • Samsung Smart Control (Included)

    Yes

  • User Manual

    Yes

  • E-Manual

    Yes

  • Power Cable

    Yes

  • Webcam Support

    Yes

User manual & downloads

e-Manual

ver 6.2.0 | 6.41 MB

Jan 11. 2024

ARABIC

e-Manual

ver 6.2.0 | 6.37 MB

Jan 11. 2024

ENGLISH

e-Manual

ver 6.2.0 | 6.33 MB

Jan 11. 2024

FRENCH

Quick Guide

ver 2203110 | 0.98 MB

May 08. 2023

ENGLISH

Product support

Find answers the question you have about the product

Product support

Get the most from Samsung device and services.

Live Chat

See how products work and get advice on which models fit your needs.

Recently viewed

* Key feature may different from Key Spec