TV Buying Guide
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TV Buying Guide

A man extends his arms to gauge the TV size. The text bigger is better, easy tips to check TV sizes is on display at the bottom. A man extends his arms to gauge the TV size. The text bigger is better, easy tips to check TV sizes is on display at the bottom.
A floral backdrop adorned with an array of colorful flowers is positioned at the center, symbolizing Picture Quality. A stone object stands as a focal point. The texts Color? QLED. and Black? OLED. But when you want it all? Neo QLED is showcased at the bottom. A floral backdrop adorned with an array of colorful flowers is positioned at the center, symbolizing Picture Quality. A stone object stands as a focal point. The texts Color? QLED. and Black? OLED. But when you want it all? Neo QLED is showcased at the bottom.
The Frame TV is hanging on a wall, accompanied by an array of picture frames, serving as a visual testament to TV Design. At the bottom, the text Match your TV design to your space is prominently showcased. The Frame TV is hanging on a wall, accompanied by an array of picture frames, serving as a visual testament to TV Design. At the bottom, the text Match your TV design to your space is prominently showcased.
A man is viewing the Smart Hub home screen displayed on his Smart TV. The text Get your smart TV equipped with an IoT Hub, game console, and a plethora of free content is featured at the bottom. A man is viewing the Smart Hub home screen displayed on his Smart TV. The text Get your smart TV equipped with an IoT Hub, game console, and a plethora of free content is featured at the bottom.
Sound ripples emanate from a wall-mounted TV within a living room. At the bottom of the screen, the text AI Sound and Surround Sound are essential is prominently displayed. Sound ripples emanate from a wall-mounted TV within a living room. At the bottom of the screen, the text AI Sound and Surround Sound are essential is prominently displayed.
  • * These videos include staged scenes for the purpose of enhancing understanding.
  • * Smart TV : Refer to Samsung's Smart TV marketing page for specific details and constraints regarding features such as SmartThings, AI Energy Mode, TV Plus etc.

Dive deeper into each of our must-know tips

If you're looking for more specifics on the above checklist items, be sure to click through each of our quick-tip article tabs below.

What size TV should I get?

A better viewing experience starts by finding the ideal TV size.

The line-drawn inforgraphic that represents TV screen size is overlaid on top of a blank TV screen. The blank, big screen tv sits between two living room cabinets. The line-drawn inforgraphic that represents TV screen size is overlaid on top of a blank TV screen. The blank, big screen tv sits between two living room cabinets.
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What is 4K TV?

4K TVs produce a maximum resolution of 3840 x 2160 pixels or about 8 million total pixels.

Shown is a nighttime view of a snowy mountain peak and a starry sky above it. In varying degrees of transparency, a checkerboard-like pattern of squares can be seen, illustrating high quality pixels. And the word '4K' is overlaid on. Shown is a nighttime view of a snowy mountain peak and a starry sky above it. In varying degrees of transparency, a checkerboard-like pattern of squares can be seen, illustrating high quality pixels. And the word '4K' is overlaid on.
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What is 8K TV?

8K TVs produce a maximum resolution of 7,680 x 4,320 pixels or about 4 times as many pixels as a 4K TV.

An 8K TV displaying a striking image of a mountainous desert, with the text "8K" prominently featured behind the TV. An 8K TV displaying a striking image of a mountainous desert, with the text "8K" prominently featured behind the TV.
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The best TV picture quality

Choose a TV that adjusts picture settings for you no matter what or where you're watching.

The brightness has been lowered and a line-drawn infographic that represents TV picture quality overlays an underwater ocean shows 3 scuba divers swimming over a coral reef. The brightness has been lowered and a line-drawn infographic that represents TV picture quality overlays an underwater ocean shows 3 scuba divers swimming over a coral reef.
Learn more

The best TV design for you

Elevate your space with the ideal TV design of your choice.

A variety of Samsung's TVs like The Frame, The Sero, The Serif and QLED TV are on display. A variety of Samsung's TVs like The Frame, The Sero, The Serif and QLED TV are on display.
Learn more

What is Smart TV?

Smart TV is the easy and all-in-one content hub for your smart life.

A person stands before a Smart TV, navigating through a myriad of content and OTT options. A person stands before a Smart TV, navigating through a myriad of content and OTT options.
Learn more

Living smart with a TV remote

Today's TV remotes are more capable than ever so don't overlook their importance.

The SolarCell Remote is prominently displayed. Behind the remote is a Samsung TV that is showing the Smart Hub homescreen. The SolarCell Remote is prominently displayed. Behind the remote is a Samsung TV that is showing the Smart Hub homescreen.
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Best TV for gaming

To fully enjoy the gaming experience, look for a TV with gaming-oriented features.

A child and a parent are joyfully engaged in a game on TV, with three KartRider characters displayed on the screen. A child and a parent are joyfully engaged in a game on TV, with three KartRider characters displayed on the screen.
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Best TV for sound quality

How your TV sounds is as important as how it looks.

A close-up of powerful, crashing waves is displayed on the TV. Blue circles around the TV illustrate the rich and immersive sound. A close-up of powerful, crashing waves is displayed on the TV. Blue circles around the TV illustrate the rich and immersive sound.
Learn more

What size TV should I get?

A better viewing experience starts by finding the ideal TV size.

The line-drawn inforgraphic that represents TV screen size is overlaid on top of a blank TV screen. The blank, big screen tv sits between two living room cabinets. The line-drawn inforgraphic that represents TV screen size is overlaid on top of a blank TV screen. The blank, big screen tv sits between two living room cabinets.
Learn more

What is 4K TV?

4K TVs produce a maximum resolution of 3840 x 2160 pixels or about 8 million total pixels.

Shown is a nighttime view of a snowy mountain peak and a starry sky above it. In varying degrees of transparency, a checkerboard-like pattern of squares can be seen, illustrating high quality pixels. And the word '4K' is overlaid on. Shown is a nighttime view of a snowy mountain peak and a starry sky above it. In varying degrees of transparency, a checkerboard-like pattern of squares can be seen, illustrating high quality pixels. And the word '4K' is overlaid on.
Learn more

What is 8K TV?

8K TVs produce a maximum resolution of 7,680 x 4,320 pixels or about 4 times as many pixels as a 4K TV.

An 8K TV displaying a striking image of a mountainous desert, with the text "8K" prominently featured behind the TV. An 8K TV displaying a striking image of a mountainous desert, with the text "8K" prominently featured behind the TV.
Learn more

The best TV picture quality

Choose a TV that adjusts picture settings for you no matter what or where you're watching.

The brightness has been lowered and a line-drawn infographic that represents TV picture quality overlays an underwater ocean shows 3 scuba divers swimming over a coral reef. The brightness has been lowered and a line-drawn infographic that represents TV picture quality overlays an underwater ocean shows 3 scuba divers swimming over a coral reef.
Learn more

Check out all the latest Samsung Neo QLED TV innovations

The latest Samsung Neo QLED TV is floating on top of a water-like surface. The latest Samsung Neo QLED TV is floating on top of a water-like surface.
Learn more

Take a closer look at the cutting-edge features of Samsung's latest OLED TVs.

The latest Samsung OLED TV displays a clear green graphic on its screen as it floats on a gray surface. The latest Samsung OLED TV displays a clear green graphic on its screen as it floats on a gray surface.
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Discover the newest advancements in Samsung's 8K TV lineup.

A bezel-less 8K TV screen appears in the middle of nature. And the word '8K' is overlaid on. A bezel-less 8K TV screen appears in the middle of nature. And the word '8K' is overlaid on.
Learn more

The best TV design for you

Elevate your space with the ideal TV design of your choice.

A variety of Samsung's TVs like The Frame, The Sero, The Serif and QLED TV are on display. A variety of Samsung's TVs like The Frame, The Sero, The Serif and QLED TV are on display.
Learn more

Samsung TVs for every lifestyle. Find yours today

Inside a simulated home living room, Samsung The Serif, The Terrace, The Frame, The Sero, and The Premiere are shown together. The Serif displays an artistic picture on its screen, The Terrace displays sports content, The Frame displays a piece of artwork, and the Sero displays a social media post. Inside a simulated home living room, Samsung The Serif, The Terrace, The Frame, The Sero, and The Premiere are shown together. The Serif displays an artistic picture on its screen, The Terrace displays sports content, The Frame displays a piece of artwork, and the Sero displays a social media post.
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The Frame

The TV is hanging on a wall in a living room displaying. The TV is hanging on a wall in a living room displaying.
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The Freestyle

The projector sits on a table next to plates of food. A light beams from it, indicating that it’s playing content. The projector sits on a table next to plates of food. A light beams from it, indicating that it’s playing content.
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Check out all the latest Samsung Neo QLED TV innovations

The latest Samsung Neo QLED TV is floating on top of a water-like surface. The latest Samsung Neo QLED TV is floating on top of a water-like surface.
Learn more

What is Smart TV?

Smart TV is the easy and all-in-one content hub for your smart life.

A person stands before a Smart TV, navigating through a myriad of content and OTT options. A person stands before a Smart TV, navigating through a myriad of content and OTT options.
Learn more

Living smart with a TV remote

Today's TV remotes are more capable than ever so don't overlook their importance.

The SolarCell Remote is prominently displayed. Behind the remote is a Samsung TV that is showing the Smart Hub homescreen. The SolarCell Remote is prominently displayed. Behind the remote is a Samsung TV that is showing the Smart Hub homescreen.
Learn more

Best TV for gaming

To fully enjoy the gaming experience, look for a TV with gaming-oriented features.

A child and a parent are joyfully engaged in a game on TV, with three KartRider characters displayed on the screen. A child and a parent are joyfully engaged in a game on TV, with three KartRider characters displayed on the screen.
Learn more

TV just got smarter.
See the latest smart TV features

A variety of Samsung's TVs are on display, along with five different scenarios on how the TVs can be utilized for different purposes. A variety of Samsung's TVs are on display, along with five different scenarios on how the TVs can be utilized for different purposes.
Learn more

Best TV for sound quality

How your TV sounds is as important as how it looks.

A close-up of powerful, crashing waves is displayed on the TV. Blue circles around the TV illustrate the rich and immersive sound. A close-up of powerful, crashing waves is displayed on the TV. Blue circles around the TV illustrate the rich and immersive sound.
Learn more

Experience a synergy of sound from TV and soundbar

A whale swimming in the sea is coming out of the TV screen. There is a Q-series soundbar, speakers and subwoofer around the TV. A whale swimming in the sea is coming out of the TV screen. There is a Q-series soundbar, speakers and subwoofer around the TV.
Learn more

Check out all the latest Samsung Neo QLED TV innovations

The latest Samsung Neo QLED TV is floating on top of a water-like surface. The latest Samsung Neo QLED TV is floating on top of a water-like surface.
Learn more

More ways to shop for your perfect Samsung TV

 

TV Offers

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TV Range Navigator

Explore our series line-up to find your perfect TV
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Discover Samsung TV Ranges

From state-of-the-art Neo QLED 8K & 4K, to uniquely stylish Lifestyle TVs and stunning 4K UHD TVs, we have something for everyone. Packed with the latest smart TV tech innovations and all with cutting-edge displays that elevate home viewing - find your ideal TV today.

Neo QLED 8K TVs

With four times more pixels than a 4K TV, discover the most immersive viewing experience with sharp picture and impressive detail.

Discover 8K TVs

Neo QLED 4K TVs

Enjoy brilliantly intense, hyper-focussed picture through our game-changing Quantum Matrix technology.

Discover 4K TVs
Neo QLED 4K TVs Neo QLED 4K TVs

QLED TVs

Discover the magic with unbelievably true-to-life colour and smart audio.

Discover QLED TVs

OLED TVs

Naturally bright and colourful. See every epic moment in super-fine detail and intense contrast.

Discover OLED TVs

Crystal UHD TVs

Watch all your must-see entertainment in crystal clear colour and stunning 4K UHD clarity.

Discover Crystal UHD TVs

Projectors

Taking home cinema to new levels. Our smart TV projector range has it covered, letting you explore cutting edge technology at your fingertips.

Discover Projectors

Lifestyle TVs

More than just a TV – our Lifestyle range gives you the opportunity to express yourself in your own unique way.

Discover Lifestyle TVs
Lifestyle TVs Lifestyle TVs

Need fast answers to your TV questions? Jump to any quick-tip article below:

What size TV should I get?
What is 4K TV?
What is 8K TV?
What is Smart TV?
The best TV design for you
Best TV for gaming
Living smart with a TV remote
The best TV picture quality
Best TV for sound quality

**Promoter: Samsung Electronics (UK) Limited. UK, Isle of Man and Channel Islands. Purchase from Samsung Shop Online. If the same product is found cheaper online at selected retailers within 7 days, participants can claim a partial refund amount equal to the difference in price. Participants must visit www.samsungpromotions.claims/pricepromise within 7 days of purchase and upload all required information and supporting evidence. Discount codes to lower the price paid for the Promotion Product are specifically excluded from the promotion, unless specifically state otherwise. Lower priced product must be identical, brand new and meet all conditions. Lower price due to loyalty schemes, promotions, bundle pricing, voucher codes, trade in or monthly/data contracts are excluded from this promotion.  One partial refund per model and a maximum of 4 per household. Amount will be paid by bank transfer. For more information and full terms and conditions please see www.samsungpromotions.claims/pricepromise

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*Samsung Account required to access our network-based smart services and apps. If you choose not to log-in, you will only get connection to terrestrial TV (applicable to devices with tuners only) and external devices, e.g. via HDM