Say Goodbye to Laundry Day Stress:
Meet the Bespoke AI-Powered Washing Machine
The stress of laundry day isn’t just about time—it’s about the anxiety of getting it right. We’ve all had that moment of panic, wondering if we’ve just ruined a perfectly fine outfit. Laundry day has a way of turning into a stressful day, especially when you’re juggling a busy life. But what if we told you that there’s a washing machine that takes the guesswork out of laundry? Meet the latest Samsung Front Load Bespoke AI™ Laundry, designed for people just like you who want a reliable, stress-free solution to everyday laundry.
Enjoy Effortless Laundry with AI Wash
This washing machine isn’t just another appliance—it’s like having a laundry expert at home. The Samsung Front Load Bespoke AI™ Laundry uses AI Wash* to make sure your clothes are washed thoroughly but gently. It has the abilities to detect the weight, fabric softness, and even the level of dirt in your laundry. It automatically adjusts the water and detergent, as well as the washing time, so your clothes receive a thorough and gentle clean every time.
*Based on an AI-created algorithm. Actual results may vary depending on individual use.
Smart, gentle washing
We all have our unique laundry quirks—whether it’s making sure the baby’s clothes are extra soft, needing a powerful wash for workout gear, or wanting to save water and energy. The Samsung Front Load Bespoke AI™ Laundry does exactly that. Equipped with AI Ecobubble™ technology*, it produces bubbles that thoroughly reach into fabrics, removing up to 24% more dirt**, even in cool water. This not only saves up to 70% energy*** but also ensures your clothes are treated gently, with up to 45.5% better fabric care****. It even detects the type of fabric and adjusts the amount of bubbles, washing time, temperature, and spin speed accordingly. So, just toss in your laundry and let the machine do the thinking for you.
*AI Ecobubble™ is only activated when specific courses are selected, including Cotton, Synthetics and AI Wash with loads less than 2kg.
**Based on the Performance Lab Test report by Springboard Engineering on EMPA strips, comparing a normal detergent solution and bubble technology without mechanical action. Individual results may vary.
***Compared to washing in warm water. Tested in accordance with IEC 60456-2010 / 4kg Wash Load / Super Eco Wash cold (WF80F5E5U4W) vs. Cotton 40°C without Ecobubble™ (WF0702WKU). Individual results may vary. Comparison with older Ecobubble™ and non-Ecobubble™ Samsung washing machines from [2011.8] to show the effect of Ecobubble™ technology. All current and recent washing machines include Ecobubble™ as standard.
****Based on an EMPA test on a 9kg model (WF906U4SAGD, Synthetics), with and without Ecobubble™. Data collected from individual tests. Actual results may vary depending on individual use. Comparison with older Ecobubble™ and non-Ecobubble™ Samsung washing machines from [2012.10] to show the effect of Ecobubble™ technology. All current and recent washing machines include Ecobubble™ as standard.
Convenience at Your Fingertips
But it doesn’t stop there. The Samsung Bespoke AI™ Laundry is designed to fit seamlessly into your smart home ecosystem, making your laundry routine even more convenient. With Wi-Fi embedded and the SmartThings App*, you can control your Samsung washing machine effortlessly from your smartphone. Enjoy a more personalized, efficient, and effortless laundry experience with Clothing Care, part of the SmartThings App*, which supports customized cycles**. Imagine starting a load of laundry while you’re out running chores or managing your energy usage from the comfort of your couch. SmartThings Energy offers energy efficiency tips***, monitors real-time energy consumption, and even compares it to the previous month, alerting you if you’re about to exceed your energy targets.
SmartThings doesn’t just make doing laundry easier—it also helps you keep your appliances running smoothly, so you can worry less and enjoy more peace of mind. With SmartThings Home Care*, you’ll receive notifications when parts need replacing and troubleshooting tips if issues arise. It’s like having a personal assistant for your washing machine, ensuring that your appliance runs smoothly and efficiently, so you don’t have to worry about unexpected breakdowns.
*Available on Android and iOS devices. A Wi-Fi connection and a Samsung account are required. It stores user data, preferences and usage patterns to suggest the most useful options.
**The user will be solely responsible for any consequence(s) that may result, including but not limited to any damage or harm caused by incorrect information provided by the user.
***SmartThings Energy currently works with washers, dryers, dishwashers, air conditioners, air purifiers, vacuum cleaners, ovens, hoods, cooktops, microwaves, TVs and energy meters.
Fits perfectly
Beyond its innovative features, the Samsung Bespoke AI™ Laundry is thoughtfully designed to transform your home and to make your life easier. Its sleek, flat design blends beautifully into modern spaces, offering a touch of elegance. The strong, durable tempered glass door not only looks sophisticated but is also resistant to scratches and breakage, ensuring your washing machine stays looking good for longer, even with frequent use. In addition, the glass door allows you to keep an eye on each wash cycle without opening it.
With SpaceMax™ technology, this washing machine offers a generous 12kg capacity in a standard 600mm cabinet, allowing you to wash larger loads, including bulky items like comforters, without taking up additional space. It’s designed for those who need efficiency and style, transforming your laundry routine into a hassle-free experience while enhancing the look of your home.
If you’re someone who’s tired of laundry day being a hassle, the Samsung Front Load Bespoke AI™ Laundry is here to change that. With all these smart features, this washing machine takes the stress out of laundry day. There's no need to worry about settings, wasting water, or damaging your clothing. This washing machine is designed to make your life easier, allowing you to focus on the things that really matter. With its modern design, it’s an appliance you’ll be proud to have in your home. So, say goodbye to laundry day stress and hello to a washing machine that truly understands your needs.
Images are simulated for illustrative purposes.
Availability of colours, sizes, models, and bands may vary by country or region.
All specifications and descriptions provided herein may be different from the actual specifications and descriptions for the product. Samsung reserves the right to make changes to this web page and the product described herein, at anytime, without obligation on Samsung to provide notification of such change. All functionality, features, specifications, GUI and other product information provided in this web page including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice or obligation.
12.0 kg Front Load Washing Machine with Bespoke AI & AI Wash
WW12DB8B54GB
12.0 kg Front Load Washing Machine with Bespoke AI & SuperSpeed
WW12DB7B24GB
12.0 kg Front Load Washing Machine with AI & SuperSpeed
WW12DG6B24AB
Read these stories next
* Images shown here are for representational purpose only, actual may vary. All features, specifications and prices are subject to change without prior notice. Model availability may vary from location to location.
* Images shown here are for representational purpose only, actual may vary. All features, specifications and prices are subject to change without prior notice. Model availability may vary from location to location.