Only on Samsung TV

18 years global No.1 tv. Samsung is ranked No.1 TV brand for 18 years. 18 years global No.1 tv. Samsung is ranked No.1 TV brand for 18 years.

Explore the unique features that make Samsung TVs a special experience. With cutting-edge technology like our advanced AI processor and Samsung Tizen OS, you can enjoy powerful AI upscaling, smart home connectivity and endless entertainment – all while being secured and sustainable.

Square icons for NQ8 AI Gen3 Processor and Tizen OS are surrounded by round icons for Samsung Knox Security, AI Upscales Life, SmartThings, Endless Contents and Sustainability. Square icons for NQ8 AI Gen3 Processor and Tizen OS are surrounded by round icons for Samsung Knox Security, AI Upscales Life, SmartThings, Endless Contents and Sustainability.

* For TV sales, Source-Omdia, Feb-2024. Results are not an endorsement of Samsung. Any reliance on these results is at the third-party’s own risk.

AI Upscales Life

Upscale every moment with the power of AI in your TV

Break into a new level of immersion with AI-upscaled 8K

8K AI Upscaling Pro

Scenes come alive like never before in ultra-high 8K resolution. Samsung's NQ8 AI Gen3 Processor – our most advanced processor yet – takes existing content and upscales it up to 8K, with 512 AI neural networks working to sharpen images and enhance clarity. The result is a picture so vivid, so detailed, so real that it feels like you're actually there.

* Viewing experience may vary according to types of content and format.
* 8K upscaling may not apply to PC connection and Game Mode.

Follow every split-second play with an assist from AI

AI Motion Enhancer Pro

What happens when an intelligent force meets a fast-moving object? Samsung's AI Motion Enhancer Pro analyzes the type of motion on screen and optimizes accordingly, reducing the blur for dynamic objects. Watching live sports has never been so clear and easy.

Without AI Motion Enhancer Pro, the text and ball in a scene of a soccer match is blurry. With AI Motion Enhancer Pro, it is clear. Samsung NQ8 AI Gen3 Processor logo is displayed on the bottom right of the corner. Without AI Motion Enhancer Pro, the text and ball in a scene of a soccer match is blurry. With AI Motion Enhancer Pro, it is clear. Samsung NQ8 AI Gen3 Processor logo is displayed on the bottom right of the corner.

* Viewing experience may vary according to types of content and format.
* AI Motion Enhancer Pro may not apply to PC connection and Game Mode.

Focus on the voices that tell the story

Active Voice Amplifier Pro

Catch every word of dialogue in your favorite TV shows and movies. Samsung's AI technology identifies the vocal audio in spoken scenes, then amplifies it over all other sounds, whether it's the background tracks within the screen or the distracting noises in your surroundings.

* Activation under the TV menu is required to enable Active Voice Amplifier Pro.

Optimizes your picture settings to the genre

AI Customization Mode

Our NQ AI Processor automatically detects the type of content (Sports Event/ Movies/ General) being displayed, and auto-adjusts the picture settings to your preferences. With AI-based content recognition, you no longer have to tweak the settings every time you watch something new.

Samsung NQ8 AI Gen3 Processor detects a scene of a man and a woman on a motorcycle and optimizes the picture quality according to genre. Samsung NQ8 AI Gen3 Processor detects a scene of a man and a woman on a motorcycle and optimizes the picture quality according to genre.
  • * Certain third party streaming/VOD services may be limited in the use of this feature according to their policies.
  • * This feature can be activated by changing the setting to "AI Customization" in the TV Menu > General & Privacy > Intelligent Mode Settings > Adaptive Picture > AI Customization. The default setting of Adaptive Picture is 'Optimized'

Samsung's
AI innovations

  • AI Picture
    Real Depth Enhancer Pro
    Real Depth Enhancer Pro

    Real Depth Enhancer Pro detects areas where a person's eye would typically focus and enhances its depth expression accordingly. It precisely optimizes numerous blocks of mini LEDs and increases foreground contrast, so you can enjoy realistic 3D-like pictures at home.

    * Viewing experience may vary according to types of content and format.

    Samsung's NQ8 AI Gen3 Processor works behind layers of the TV screen to optimize the depth expression of underwater seals so realistically, they pop off the screen
  • AI Sound
  • AI Optimization

Samsung Knox Security

Your privacy. Secured

Rest assured that your pin codes, passwords and other private data are secured by Samsung Knox Security. Layers of software and hardware protect your TV and its connected devices from unauthorized activity, while a dedicated security team provides regular updates that help keep your TV secure.

* Activation under the TV menu is required to enable Active Voice Amplifier Pro.

SmartThings

Do the SmartThings!

Seamlessly Connect your smart devices with your TV

Built-in SmartThings Hub

Set up your smart home from the comfort of your screen. With a built-in SmartThings hub, you can use your Samsung TV to connect your smart devices, even those requiring Matter and HCA compatibility, so there's no need to purchase a separate smart hub.

* Zigbee/Thread built-in feature is supported on Q60 and later models.
* Dongle support is available on DU8000/7000 models.

Workout Tracker

Take your home workout sessions to the next level

360 Audio Mode

Experience spatial 3D sound with Galaxy Buds

Quick Remote

Access Samsung TV features from your mobile phone.

3D Map View

Check all your smart devices in just one glance

Endless Content

Ready to upscale your entertainment

Access 200+ free channels
including Samsung TV Plus premium channels

Endless Free Content

Enjoy news, sports, movies, entertainment, music, kids’ shows and more. With new content continuously added, there’s always more to explore!

* Channel number including channels provided by Samsung TV Plus and third-party apps counts are current as of May, 2024 for each country.
* Channels vary by country and are subject to change without notifications.
* Requires Samsung account.
* Downloading apps, signing up, and logging in may be required to access channels provided by third-parties.

The best of TV. All for free

Samsung TV Plus

Access various TV channels, ranging from sports and news to entertainment, lifestyle and cooking – all for free. No need to pay for a subscription or set up anything extra. Just switch on your Samsung TV, and it's already there.

* Ads may appear on Samsung TV Plus.
* Available for free on Samsung Smart TVs since 2016.
* Certain regions only.
* Channels may vary by country and are subject to change without notifications.
* Requires Samsung account.

Sustainability

Big changes start with small steps

AI Energy Mode

Save on energy with intelligent analysis

SolarCell Remote

Supercharge your sustainability with SolarCell Remote

Relumino Mode

Make your entertainment more accessible, visually

Upcycle Packaging

Think outside the box with this reusable one

Discover Samsung TVs with these incredible features
– right here, right now

Explore our diverse lineup of TVs

* Features may vary by model. Check the specifications of each model for details.

* NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.

* Images are simulated and for illustration purposes only.

* Appearance, design specifications and UI are subject to change without notice.