55" SUHD 4K Flat Smart TV JS7200 Series 7

View an even wider range of brilliant and vibrant colours enhanced to be so lifelike, they stimulate more than just your sight for a total sensory experience that makes everything you watch seem real. Using groundbreaking Nano Crystal Technology, the backlight panel emits radiant light to create outstandingly precise and rich colours. Experience a spectacular range of shades, along with the deepest of blacks and most pristine whites that come to life in the most magical way. Prepare to discover Samsung’s all-new SUHD TV, designed to excite all your senses.

Through Samsung’s unique re-mastering algorithm, the video source of a non-SUHD content is analysed and remastered so that the content can be displayed as close to what’s intended by the content creator.

The minimalistic design of the JS7200 TV immerses you in the picture. Featuring a premium bezel with a metallic finish and a slim and sleek Arc-T stand that raises the screen into the air, the JS7200 is like a work of art, beautiful from every angle.

Flat images come to life with Samsung’s Contrast Enhancer. Your TV intelligently applies varying levels of contrast enhancement to different areas and objects on the screen creating a dramatic 3D-like effect. It’s the most realistic viewing experience possible on a flat screen TV.

Ultra HD viewing means you can see every intricate detail on the screen clearer than ever. Your Samsung UHD TV offers a resolution four times higher than Full HD, with accurate true-to-life colour. Enjoy a picture that’s optimised for even greater clarity and detail than you’ve ever seen before.

The all new Samsung Smart TV is so easy to use, you don’t even have to think about it. The enhanced UI is so incredibly intuitive, and chock full of fun entertainment and features that really matter to you—like a personalised daily briefing, and the ability to share content between your big screen and mobile devices with just one click. It even remembers what you were watching last so you can return to it right away. And because it runs on the all new Tizen OS— the first open-source platform to be used on TVs —you’ll have an endless supply of entertainment content to enjoy. Samsung Smart TV is truly the ultimate entertainment hub, and the perfect companion to match your lifestyle.

Your gateway to the all-new, smarter TV experience is right at the bottom of the screen, so you never lose sight of your current entertainment. The fun-to-use Smart TV menu bar gives you faster, smoother and truly intuitive access to all the content you love. There’s no need to fumble around searching for the content you want—it remembers your history, placing your most frequently used content right before your eyes on the menu bar so it’s easier than ever to find your favourite content. You can even explore exciting new kinds of content, because Samsung Smart TV continuously recommends new featured content that you may enjoy. Discover the most seamless Smart TV experience yet.

Samsung’s Smart TV connects with your mobile to make life easier and more fun. It can wake up when you do, with the info you need to start your day like your schedule and the weather. And with just one click, sharing content between your mobile and the TV is super easy and perfectly seamless.

Samsung Smart TVs are designed to give you what you really want and match your lifestyle, with smart apps that make life at home more fun and full of great experiences. Chefs will love the food app, while sports fans will cheer the dynamic new sport app. It also has a fitness app for those who want to stay in shape, an art education app that’s great for kids, and a next-level gaming app that gamers will rave about, with a wide range of titles to choose from and easy pairing with your mobile or wearable as a controller. This is just the beginning of the amazing customized contents and services you can expect.