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Why buy from Samsung
When you buy directly from Samsung, you benefit from a range of exclusive perks designed to make your shopping experience seamless and rewarding.
Price Promise
Don't worry we'll match the price! Find an identical product in stock for a better price at an eligible retailer within 14 days, we'll match it and refund the difference.


Free Delivery
Get your new Samsung product delivered to your door. Simply order on our online store and enjoy free delivery.***


Flexible payment options
We make it simple to pay online. Choose from Samsung Finance, Latitude Finance, credit card, PayPal, Google Pay and Afterpay.+ ‡


Expert Support
Our Customer Care team are available 7 days a week to provide product advice, technical support or help with an existing order. You can reach out via Chat, Phone or email for assistance.


* All products are available for sale at the price shown on this site. Subject to stock availability at time of purchase. Purchases must be made on the Samsung Online Store only (shop.samsung.com/au) and excludes the Samsung Education Store, Samsung Business, Samsung Enhanced Partnership Portals and Samsung Government. Not available in conjunction with any other offer unless otherwise advised. Prices and offer periods may be modified by Samsung at any time in its sole discretion without notice. Discounts are not transferable, exchangeable or redeemable for cash. Offer subject to Samsung Terms & Conditions of Sale.
** Free delivery is available in selected areas within Australia
^ Afterpay allows you to pay for your purchase over 4 instalments due every 2 weeks. For purchases up to $3,000 only. Advertised amount subject to approval by Afterpay.
^^ A swap device is a new or refurbished device that is the same model as your current device.Target Market Determination Document [PDF]
- AI based features available on select appliances.
‡ Samsung Finance by Glow: $250 minimum spend applies. Minimum 10% upfront payment amount of the total cart value and monthly payments required. Late payment fees apply. Only available for purchase of selected items from the Samsung Online Store by Australian residents who meet eligibility criteria, consent to an income level assessment and credit check with a Credit Reporting Bureau. Samsung Finance by Glow is provided by Glow Financial Services (Australia) Pty Ltd (ACN 668 894 504), ("Glow") a company registered in Australia with registered office at c/o KReston Stanley Williamson, Level 1, 34 Burton Street, Kirribilli NSW 2061. Learn more.
Latitude Finance: Approved customers only. Minimum spend applies. Equal monthly payments required. T&Cs, fees and charges apply. Exclusions may apply. Available on participating Latitude credit cards only. If there is an outstanding balance after the interest free period ends, interest will be charged at the Expired Promotional Purchase Rate currently 29.99% p.a. (subject to change). Account service fee per month applies (subject to change). Interest may also apply to other credit card transactions or if you do not comply with the T&C’s. Conditions of use set out the T&C’s of the Latitude Gem Visa credit card. Credit is provided by Latitude Finance Australia ABN 42 008 583 588 Australian Credit Licence number 392145. Learn more.
1. Galaxy S25 Ultra Bonus Credit Offer:
You are entering into these Bonus Credit Offer terms and conditions with Samsung Electronics Australia Pty Ltd (‘Samsung’). From 12:00am (AEDT) 14 February 2025 until 11:59pm (AEDT) 12 March 2025, when you trade-in your eligible device, you could receive an additional credit of $200 off that you can use towards the purchase of a Galaxy S25 Ultra. Bonus credit is in addition to any trade-up credit. Your trade-in device must be listed here and have a value of more than $0 after assessment. Bonus credit is in addition to any trade-up credit. Eligible devices are listed here and must have a value of more than $0 after assessment. Bonus Credit Offer is only available at Samsung Stores and the Samsung Online Store, and is only available while stocks last and is subject to limited availability. Eligible devices and pricing are subject to change. By trading in your eligible device(s), you agree to the Terms and Conditions for the program (as applicable) and to use your trade-in credit to purchase an eligible new Samsung product at the same time as trading in your device(s). Please ensure you save and then delete all files and data from your trade-in device(s) before you trade them in. You may be able to trade-in up to two eligible devices in a single transaction towards the purchase of an eligible new Samsung product. Additional credit will only apply once per transaction regardless of how many devices are traded in. For trade-ins at Samsung Retail Stores: if you wish to use the full trade-in credit amount, you must do so in the same transaction, otherwise any excess credit will be forfeited. For trade-ins at Samsung Online: the total trade-in value cannot exceed the purchase price of your new product, the purchase price needs to be at least $1 (after any other discounts have been applied) and a charge equivalent to the estimated trade-in value of your devices(s) will be placed against your valid credit/debit card until we receive and complete our final assessment of your eligible device (after which the charge will be refunded). Trade-in credits (including excess credits for trade-ins at Samsung Stores), are not exchangeable, redeemable for cash or able to be used in subsequent transactions. You must pay any outstanding amounts for the purchase of accessories and/or other products not covered by the trade-in credit value and/or any other discounts that may be applied. This offer is strictly not available in conjunction with Galaxy S25 Series Eco-Voucher offers. Offer subject to Terms & Conditions of Sale.
2. Galaxy Z Fold6 Bonus Credit Offer:
You are entering into these Bonus Credit Offer terms and conditions with Samsung Electronics Australia Pty Ltd (‘Samsung’). From 12:00am (AEDT) 05 March 2025 until 11:59pm (AEST) 09 April 2025, when you trade-in your eligible device, you could receive an additional credit of $200 off that you can use towards the purchase of a Galaxy Z Fold6. Bonus credit is in addition to any trade-up credit. Your trade-in device must be listed here and have a value of more than $0 after assessment. Bonus credit is in addition to any trade-up credit. Eligible devices are listed here and must have a value of more than $0 after assessment. Bonus Credit Offer is only available at Samsung Stores and the Samsung Online Store, and is only available while stocks last and is subject to limited availability. Eligible devices and pricing are subject to change. By trading in your eligible device, you agree to the Terms and Conditions for the program (as applicable) and to use your trade-in credit to purchase an eligible new Samsung product at the same time as trading in your device. Please ensure you save and then delete all files and data from your trade-in device before you trade it in. Additional credit will only apply once per transaction. For trade-ins at Samsung Retail Stores: if you wish to use the full trade-in credit amount, you must do so in the same transaction, otherwise any excess credit will be forfeited. For trade-ins at Samsung Online: the total trade-in value cannot exceed the purchase price of your new product, the purchase price needs to be at least $1 (after any other discounts have been applied) and a charge equivalent to the estimated trade-in value of your devices will be placed against your valid credit/debit card until we receive and complete our final assessment of your eligible device (after which the charge will be refunded). Trade-in credits (including excess credits for trade-ins at Samsung Stores), are not exchangeable, redeemable for cash or able to be used in subsequent transactions. You must pay any outstanding amounts for the purchase of accessories and/or other products not covered by the trade-in credit value and/or any other discounts that may be applied.
3. Galaxy S24 | S24+ Bonus Credit Offer:
You are entering into these Bonus Credit Offer terms and conditions with Samsung Electronics Australia Pty Ltd (‘Samsung’). From 12:00am (AEDT) 05 March 2025 until 11:59pm (AEST) 09 April 2025, when you trade-in your eligible device, you could receive an additional credit of $150 off that you can use towards the purchase of a Galaxy S24 | S24+. Bonus credit is in addition to any trade-up credit. Your trade-in device must be listed here and have a value of more than $0 after assessment. Bonus credit is in addition to any trade-up credit. Eligible devices are listed here and must have a value of more than $0 after assessment. Bonus Credit Offer is only available at Samsung Stores and the Samsung Online Store, and is only available while stocks last and is subject to limited availability. Eligible devices and pricing are subject to change. By trading in your eligible device, you agree to the Terms and Conditions for the program (as applicable) and to use your trade-in credit to purchase an eligible new Samsung product at the same time as trading in your device. Please ensure you save and then delete all files and data from your trade-in device before you trade it in. Additional credit will only apply once per transaction. For trade-ins at Samsung Retail Stores: if you wish to use the full trade-in credit amount, you must do so in the same transaction, otherwise any excess credit will be forfeited. For trade-ins at Samsung Online: the total trade-in value cannot exceed the purchase price of your new product, the purchase price needs to be at least $1 (after any other discounts have been applied) and a charge equivalent to the estimated trade-in value of your devices will be placed against your valid credit/debit card until we receive and complete our final assessment of your eligible device (after which the charge will be refunded). Trade-in credits (including excess credits for trade-ins at Samsung Stores), are not exchangeable, redeemable for cash or able to be used in subsequent transactions. You must pay any outstanding amounts for the purchase of accessories and/or other products not covered by the trade-in credit value and/or any other discounts that may be applied.
4. Galaxy A36 5G | A56 5G Terms:
A26 | A36 | A56 Multi-Buy Offer: Multi-Buy offer applies to the purchase of Participating Products from 12:00am (AEDT) 27 March 2025 until 11:59pm (AEST) 24 April 2025 from Samsung Online Store. Purchase any Galaxy Fit3 device in the same transaction as any Galaxy A26|A36|A56 device and save 35% off the total recommended retail price (RRP) of the Galaxy Fit3 device. Purchase any Galaxy Buds FE device in the same transaction as any Galaxy A26|A36|A56 device and save 20% off the total RRP of the Galaxy Buds FE device. Discount will be added automatically to the cart when the above conditions are met. Subject to stock availability at time of purchase. This offer (including offer period) may be extended by Samsung at any time in its sole discretion. Discount is not transferable, exchangeable or redeemable for cash. Purchase must be made from Samsung Online Store. Not available in conjunction with any other offer unless otherwise advised. Offer subject to Samsung Online Store Terms & Conditions of Sale.
A36 | A56 Eco-Voucher: $50 Eco-Voucher is redeemable on Galaxy Tablets, Watches, Buds, Ring and Accessories (“eligible Galaxy Devices and Accessories”). For the eVoucher to apply, customers must select at least $50 worth of eligible Galaxy Devices and Accessories, in the same transaction as any Galaxy A36|A56 device upon checkout, between 12:00am (AEDT) 27 March 2025 until 11:59pm (AEST) 24 April. Any remaining portion of the eVoucher will be forfeited. Discount will be added automatically to the cart when the above conditions are met. Purchase must be made from Samsung Online Store. Offer subject to Samsung Online Store Terms & Conditions of Sale.
A36 | A56 Bonus Credit Offer (Trade-In Bonus): You are entering into these Bonus Credit Offer terms and conditions with Samsung Electronics Australia Pty Ltd (‘Samsung’). From 12:00am (AEDT) 27 March 2025 until 11:59pm (AEST) 24 April 2025, when you trade-in your eligible device, you will receive an additional credit of $50 that you can use towards the purchase of a Galaxy A36|A56 device. Bonus credit is in addition to any trade-in credit (the value of the device that has been traded-in). Eligible devices are listed here and must have a value of more than $0 after assessment. Bonus Credit Offer is only available at Samsung Retail Stores and the Samsung Online Store. While stocks last. Eligible devices and pricing are subject to change. By trading in your existing eligible device, you agree to the Terms and Conditions for the program (as applicable) and to use your trade-in credit to purchase an eligible new Samsung product at the same time as trading in your existing eligible device. Please ensure you save and then delete all files and data from your trade-in device before you trade them in. Additional bonus credit will only apply once per transaction regardless of how many devices are traded in. For trade-ins at Samsung Retail Stores: if you wish to use the full trade-in credit amount, you must do so in the same transaction, otherwise any excess credit will be forfeited. For trade-ins at Samsung Online: the total trade-in value cannot exceed the purchase price of your new product, the purchase price needs to be at least $1 (after any other discounts have been applied) and a charge equivalent to the estimated trade-in value of your devices will be placed against your valid credit/debit card until we receive and complete our final assessment of your eligible device (after which the charge will be refunded). Trade-in credits (including excess credits for trade-ins at Samsung Retail Stores), are not exchangeable, redeemable for cash or able to be used in subsequent online transactions. You must pay any outstanding amounts for the purchase of accessories and/or other products not covered by the trade-in credit value and/or any other discounts that may be applied. Online Trade-Up T&Cs applicable. Offer subject to Samsung Online Store Terms & Conditions of Sale.
5. Galaxy Z Flip6 Bonus Credit Offer:
You are entering into these Bonus Credit Offer terms and conditions with Samsung Electronics Australia Pty Ltd (‘Samsung’). From 12:00am (AEDT) 05 March 2025 until 11:59pm (AEST) 09 April 2025, when you trade-in your eligible device, you could receive an additional credit of $150 off that you can use towards the purchase of a Galaxy Z Flip6. Bonus credit is in addition to any trade-up credit. Your trade-in device must be listed here and have a value of more than $0 after assessment. Bonus credit is in addition to any trade-up credit. Eligible devices are listed here and must have a value of more than $0 after assessment. Bonus Credit Offer is only available at Samsung Stores and the Samsung Online Store, and is only available while stocks last and is subject to limited availability. Eligible devices and pricing are subject to change. By trading in your eligible device, you agree to the Terms and Conditions for the program (as applicable) and to use your trade-in credit to purchase an eligible new Samsung product at the same time as trading in your device. Please ensure you save and then delete all files and data from your trade-in device before you trade it in. Additional credit will only apply once per transaction. For trade-ins at Samsung Retail Stores: if you wish to use the full trade-in credit amount, you must do so in the same transaction, otherwise any excess credit will be forfeited. For trade-ins at Samsung Online: the total trade-in value cannot exceed the purchase price of your new product, the purchase price needs to be at least $1 (after any other discounts have been applied) and a charge equivalent to the estimated trade-in value of your devices will be placed against your valid credit/debit card until we receive and complete our final assessment of your eligible device (after which the charge will be refunded). Trade-in credits (including excess credits for trade-ins at Samsung Stores), are not exchangeable, redeemable for cash or able to be used in subsequent transactions. You must pay any outstanding amounts for the purchase of accessories and/or other products not covered by the trade-in credit value and/or any other discounts that may be applied.
6. Galaxy Watch7 Bonus Band:
Receive a bonus Galaxy Watch7 Athleisure Band (S/M) Cream (ET-SOL30SWEGWW) valued at $129 (RRP) when you purchase a Galaxy Watch7 40mm and a bonus Galaxy Watch7 Athleisure Band (M/L) Silver (ET-SOL31LSEGWW) valued at $129 (RRP) when you purchase a Galaxy Watch7 44mm from 12:00am (AEDT) 13 March 2025 to 11:59pm (AEDT) 20 April 2025. One (1) respective Galaxy Watch7 Athleisure Band will be applied automatically to the cart. Subject to stock availability at time of purchase. This offer (including offer period) may be extended by Samsung at any time without notice. Discount is not transferable, exchangeable or redeemable for cash. Purchase must be made on the Samsung Online Store only (Samsung Terms & Conditions of Sale.
Galaxy Watch7 Bonus Credit Offer:You are entering into these Bonus Credit Offer terms and conditions with Samsung Electronics Australia Pty Ltd (‘Samsung’). From 12:00am 05 March 2025 until 11:59pm (AEDT) 09 April 2025, when you trade-in your eligible device, you could receive an additional credit of $50 off that you can use towards the purchase of a Galaxy Watch7. Bonus credit is in addition to any trade-up credit. Your trade-in device must be listed here and have a value of more than $0 after assessment. Bonus credit is in addition to any trade-up credit. Eligible devices are listed here and must have a value of more than $0 after assessment. Bonus Credit Offer is only available at Samsung Stores and the Samsung Online Store, and is only available while stocks last and is subject to limited availability. Eligible devices and pricing are subject to change. By trading in your eligible device, you agree to the Terms and Conditions for the program (as applicable) and to use your trade-in credit to purchase an eligible new Samsung product at the same time as trading in your device. Please ensure you save and then delete all files and data from your trade-in device before you trade it in. Additional credit will only apply once per transaction. For trade-ins at Samsung Retail Stores: if you wish to use the full trade-in credit amount, you must do so in the same transaction, otherwise any excess credit will be forfeited. For trade-ins at Samsung Online: the total trade-in value cannot exceed the purchase price of your new product, the purchase price needs to be at least $1 (after any other discounts have been applied) and a charge equivalent to the estimated trade-in value of your devices will be placed against your valid credit/debit card until we receive and complete our final assessment of your eligible device (after which the charge will be refunded). Trade-in credits (including excess credits for trade-ins at Samsung Stores), are not exchangeable, redeemable for cash or able to be used in subsequent transactions. You must pay any outstanding amounts for the purchase of accessories and/or other products not covered by the trade-in credit value and/or any other discounts that may be applied.
8. Shop App First Purchase
5% off your first Samsung Shop App purchase on eligible Mobile products, is available to all Samsung Account holders. The 5% discount will be applied automatically to eligible Mobile products in your cart upon your first purchase via our Samsung Shop App, ending 31 Dec 2025. This discount may apply with other Samsung discounts and offers on the Samsung Online Store, Samsung Education Store and Samsung Government Store. This offer may be modified by Samsung at any time in its sole discretion. Discount is not transferable, exchangeable or redeemable for cash.
11. TV Soundbar Bundle Offer
Purchase an eligible TV with an eligible soundbar in the same transaction and receive 20% off the advertised price from 12:00am (AEDT) 27 Feb 2025 to 11:59pm (AEDT) 31 Mar 2025. 20% discount off the advertised price of the eligible TV and soundbar will be applied automatically to the cart. Purchase must be made on the Samsung Online Store only. Excludes the Samsung Education Store, Samsung Business, Samsung Enhanced Partnership Portals and Samsung Government. Not available in conjunction with any other offer unless otherwise advised. Subject to stock availability at time of purchase. Discounts are not transferable, exchangeable or redeemable for cash. Offer subject to Samsung Terms & Conditions of Sale.
27. One Launch:
Products featured above are indicative only and may not be included. For a limited time, customers who register their interest will receive a unique voucher code (eVoucher) valued at $100 AUD via email. eVoucher can be used on select 2025 Samsung Refrigerators, Vacuum Cleaners and Washing Machines between 12:00am (AEST) 7 April 2025 until 11:59pm (AEST) 25 May 2025. Purchase must be made on the Samsung Online Store only. Excludes the Samsung Education Store, Samsung Business, Samsung Enhanced Partnership Portals and Samsung Government. eVoucher must be redeemed in full and any remaining value of the eVoucher will be forfeited. Not available in conjunction with any other offer unless otherwise advised. Subject to stock availability at time of purchase. Discounts are not transferable, exchangeable or redeemable for cash. Offer subject to Samsung Terms & Conditions of Sale.