Playing video Playing video

Playing video Playing video

* Viewing experience may vary according to types of content and format.
** Upscaling may not apply to PC connection and Game Mode.

  * Content services and recommendation may vary by regions. 
** Agreement of the Smart Hub Terms and Conditions and Privacy Policy is required before use.
*** Some services are available to watch after registration and subscription.
**** Requires Samsung account.
***** UI is subject to change without prior notice.

Picture Quality

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Contrast Enhancer

Enhanced sense of depth and color

Contrast Enhancer dynamically adjusts the contrast, resulting in an enhanced sense of depth and color.

HDR

SDR

HDR (High Dynamic Range)

See the details in every scene

High Dynamic Range shows an enormous spectrum of colors and light levels, so you can enjoy all the visual details in every scene.

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Gaming Experience

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Motion Xcelerator

Smooth motion for a clear picture

Experience clear picture and performance. Motion Xcelerator automatically estimates and compensates frames for the source of contents.

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Sound

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A person on a motorcycle is zipping past from one side to another. Built-in speakers follow the sound of the motorcycle as it moves.

A person on a motorcycle is zipping past from one side to another. Built-in speakers follow the sound of the motorcycle as it moves.

Object Tracking Sound Lite (OTS Lite)

Virtual sound that tracks the action

A 3D surround sound with our virtual top channel audio will allow you to be fully immersed in the audio experience.

Only sound from the Soundbar was activated when Q-Symphony was off, but sound from both the TV and Soundbar turned on when Q-Symphony turned on.

Only sound from the Soundbar was activated when Q-Symphony was off, but sound from both the TV and Soundbar turned on when Q-Symphony turned on.

Q-Symphony

TV and soundbar orchestrated in perfect harmony

Q-Symphony uniquely allows TV and soundbar speakers to operate simultaneously without muting TV speakers for a more harmonious sound.

* Check for Q-Symphony compatibility on soundbar product specifications.
** Soundbar sold separately.

Adaptive Sound

Sound fine-tuned to your content

Adaptive sound has audio scenic intelligence that optimizes sound based on real time scene analysis by content type.

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Why Samsung TV

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AI Energy Mode

AI Energy Mode

AI Energy Mode

Energy savings with AI Energy mode and SmartThings

With AI Energy Mode, you can conserve power and track your savings. Surrounding light levels are automatically detected and analyzed to adjust the brightness, reducing overall power consumption.

* AI Energy Mode is exclusive to 2023 new models of CU7000↑ and 32" LS03C. The actual power reduction may vary by model and is based on internal testing. It is supported only in certain regions. The SmartThings app is required to utilize AI Energy Mode. Please note that AI Energy Mode does not support Game, Intelligent, Art, Screen Mirroring, Ambient or Retail Mode. For NA, LATAM, KR, SE Asia, SW Asia: In environments where the surrounding light exceeds 120 lux, certain aspects of the AI energy-saving feature may not function, resulting in reduced energy savings. For EU, CIS, Africa: In environments where the surrounding light exceeds 80 lux, certain aspects of the AI energy-saving feature may not function, resulting in reduced energy savings. Energy saving rate may vary according to regions, models, sizes, viewing conditions or types of content.

Samsung Knox

Your privacy. Secured. On Samsung TVs

Feel at ease with a multi-layered security solution shielding your data, such as pin codes and passwords. Even Home IoT devices connected to your TV are secured. Regular updates further fortify your TV, protecting it from harmful attacks.

* UI is subject to change without prior notice.
** Samsung Knox applies to Samsung TVs powered by Tizen®, launched since 2015.
*** Security software update is guaranteed for at least three years from TV product launch.
**** Latest TV software update is required.

SolarCell Remote

Remote controller charged with sunlight and indoor lighting

With a solar panel on its back that you can use for charging, now you don’t need to use disposable batteries as they are not the best for the environment.

* To charge the remote with solar energy, set the TV remote down with the solar panel facing up.
** Place it in your living room while your lights are turned on, or you can place it near a window where it will soak in natural sunlight.
*** If SolarCell Remote’s battery is drained, it would need to be charged with a USB-C cable.
**** The battery level of SolarCell Remote can be checked through the pop up guide on TV screen.
***** The design and button layout of the SolarCell remote may vary by regions.
****** In case the remote's battery is depleted, you can charge it using a USB-C cable. To check the remaining battery level of the remote control, refer to the TV Menu (Settings > General Settings > Power & Energy Saving > Available Remote Battery).

SmartThings (For TV Plus unsupported countries.)

Your best home butler

Relax and let SmartThings seamlessly connect to, monitor and control all your smart devices to intuitively control your home via a built-in hub.

* Available technology, functions and features may vary by country, service provider, network environment or product, and are subject to change without notice.
** Requires a Wi-Fi, Bluetooth or other wireless network connection and login to Samsung account.
*** Connected devices are sold separately.
**** Use of calm technology requires agreement from both SmartThings privacy notice and auto registered device.
***** UI is subject to change without prior notice.

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Design

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SolarCell Remote

Easier control, greener future

Say goodbye to disposable batteries with the eco-friendly SolarCell Remote that's equipped with a solar panel on the back.

* To charge the remote with solar energy, set the TV remote down with the solar panel facing up.
** Place it in your living room while your lights are turned on, or you can place it near a window where it will soak in natural sunlight.
*** In case the remote's battery is depleted, you can charge it using a USB-C cable. To check the remaining battery level of the remote control, refer to the TV Menu (Settings > General Settings > Power & Energy Saving > Available Remote Battery).
**** The design and button layout of the SolarCell remote may vary depending on the region.

A TV is placed on top of an adjustable stand.

A TV is placed on top of an adjustable stand.

Adjustable Stand Flat

Height that fits your space

Adjust the height of your TV stand when you want without space constraint. It is also just the right stand to perfectly fit your soundbar.

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Smart Features

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SmartThings

Your best home butler

Relax and let SmartThings seamlessly connect to, monitor and control all your smart devices to intuitively control your home via a built-in hub.

* Available technology, functions and features may vary by country, service provider, network environment or product, and are subject to change without notice.
** Requires a Wi-Fi, Bluetooth or other wireless network connection and login to Samsung account.
*** Connected devices are sold separately.
**** Use of calm technology requires agreement from both SmartThings privacy notice and auto registered device.
***** UI is subject to change without prior notice.

Samsung TV Plus

The best of TV. All for free.

Pick from 200+ channels and thousands of movies and shows on demand at zero cost.

* Available for free on Samsung Smart TVs since 2016.
** Certain region only
*** Channels may vary by country and are subject to change without notifications.
**** Supported Samsung devices may vary by country.
***** Requires Samsung account.
****** UI is subject to change without prior notice.
******* Ads may appear on Samsung TV Plus.

Samsung Health

Home is where the health is

Keep track of your daily stats synced from the SamsungHealth application and access content from leading fitness and mindfulness industry partners in one place.

* Service is available in US, CA, KR, UK, IE.
** Availability of service is subject to change without prior notice.
*** Partners and content may vary by region.
**** Availability of content service providers and subsequent fitness content may vary by country and region.
***** Additional payment may be required to use Samsung Health.
****** The service requires the user to be logged in to the same Samsung account on TV as well as mobile device.
******* Syncing of health data requires a compatible mobile device, wearables with support for Samsung Health. Sold separately.

Multiple Voice Assistants

Choose your favorite voice assistant

Bixby or Amazon Alexa – take your pick. All you need to do is to talk into your SolarCell Remote. Use these voice assistants to search for shows, open apps and more.

* Samsung may change/suspend/cease providing part or all voice assistant services at any time in its sole discretion without prior warning or notice.
** Bixby recognizes English (US/UK/India), French, Spanish, German, Italian, Portuguese and Korean. Not all accents, dialects and expressions are recognized.
*** Alexa recognizes English (US/AU/CA/UK/India), Spanish (Spain/Mexico), German, Italian, French, Hindi and Portuguese. Not all accents, dialects and expressions are recognized.
**** Amazon, Alexa and all related logos are trademarks of Amazon.com, Inc. or its affiliates.

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* You will need a Samsung Account to access the full range of smart features available through your device, including network-based smart services, applications such as games and streaming services, smart home functionality, and many more. If you choose not to login to your device with your Samsung Account, you will only be able to connect to terrestrial TV (applicable to devices with tuners only) and external devices, e.g. via HDMI. If you do not already have a Samsung Account, you can easily create one here: https://account.samsung.com/membership/intro - it is free to sign up. Terms and Conditions apply.