Experience a whole new 837
Our NYC flagship now includes in-store purchasing, the immersive SmartThings Home experience and, as always, the chance to explore all the latest Samsung technology.
Tour the SmartThings Home
Discover the latest Samsung innovations to simplify your life and home.
Try devices. Buy devices.
Get hands-on with the latest products and take them home, same day.
Get the service and information you need
Get the service and information you need
Expert staff on site
Our knowledgeable associates can answer your questions and troubleshoot your device.
Fun, educational events
From influential speakers to educational workshops, something’s always happening at 837.
Can’t make it to 837?
Can’t make it to 837?